Channel Expansion Leverage ASPE and Affiliated Distributors partnerships to expand Oasis's reach into schools, universities, municipalities, hospitals, airports and transit authorities. Pursue joint GTM programs, co-branded marketing, and streamlined procurement through AD's network to improve product syndication and accelerate channel growth.

Outdoor Market Capitalize on the industry-exclusive Outdoor filter launched in 2024 by targeting outdoor campuses, transit hubs, stadiums and municipal outdoor installations. Position Oasis as the preferred provider for durable, safe hydration in high-temperature environments, paired with complementary bottle fillers and filtration solutions.

Global Reach Offer standardized, globally deployable hydration solutions to multinational clients with campuses across the US, Europe, and Asia. Highlight Oasis's multi-country design and manufacturing footprint to enable single-source procurement and resilient supply chains.

Sustainable Solutions Differentiate with eco-friendly materials and components to meet government and school procurement goals for sustainable facilities. Promote energy- and water-efficient hydration systems that support LEED and green building programs.

Culligan Synergy Leverage the Culligan acquisition to cross-sell Oasis hydration systems, bottle fillers and filtration through Culligan's installed base and water-treatment relationships. Bundle service contracts and maintenance to expand revenue in municipal, healthcare and educational segments.