Insights

Premium Organic Niche Obasan has established a strong presence in the niche market of high-quality organic mattresses and bedding, appealing to health-conscious and eco-aware consumers seeking chemical-free products. This positions them well to target customers willing to pay a premium for transparency and sustainability.

Sustainable Certifications With full GOTS and GOLS certifications, Obasan can leverage its proven commitment to organic and eco-friendly sourcing to attract retailers, distributors, and consumers dedicated to environmentally responsible products, expanding distribution opportunities.

Regional Brand Loyalty Headquartered in Ottawa with a focus on handcrafted quality, Obasan can capitalize on local and regional branding strengths by engaging with eco-conscious communities and boutique retailers looking for artisanal, local, and authentic brands.

Limited Marketing Reach While utilizing modern e-commerce tools like Shopify and Google Fonts API, there is potential to enhance brand visibility through targeted digital marketing campaigns and strategic partnerships, increasing reach into broader national markets.

Market Growth Potential The expanding demand for organic and sustainable home furnishings suggests significant potential for growth. Obasan can explore collaborations with similar eco-focused brands and explore new distribution channels to scale sales further.

Obasan Tech Stack

Obasan uses 8 technology products and services including Dovetale, Hotjar, Cloudflare, and more. Explore Obasan's tech stack below.

  • Dovetale
    Affiliate Advertising Networks
  • Hotjar
    Analytics
  • Cloudflare
    Content Management System
  • Shopify
    E-commerce
  • Google Fonts API
    Font Scripts
  • Preact
    Javascript Libraries
  • Zendesk Chat
    Live Chat
  • Bootstrap
    UI Frameworks

Media & News

Obasan's Email Address Formats

Obasan uses at least 1 format(s):
Obasan Email FormatsExamplePercentage
First@obasan.comJohn@obasan.com
100%

Frequently Asked Questions

Where is Obasan's headquarters located?

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Obasan's main headquarters is located at 155 Colonnade Road South Unit Ottawa, Ontario Canada. The company has employees across 1 continents, including North America.

What is Obasan's official website and social media links?

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Obasan's official website is obasan.com and has social profiles on LinkedIn.

What is Obasan's NAICS code?

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Obasan's NAICS code is 337 - Furniture and Related Product Manufacturing.

How many employees does Obasan have currently?

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As of April 2026, Obasan has approximately 28 employees across 1 continents, including North America. Key team members include Founder: J. C.Director Of Business Development: J. L.Showroom Manager | Senior Sleep Specialist: D. J. A.. Explore Obasan's employee directory with LeadIQ.

What industry does Obasan belong to?

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Obasan operates in the Furniture and Home Furnishings Manufacturing industry.

What technology does Obasan use?

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Obasan's tech stack includes DovetaleHotjarCloudflareShopifyGoogle Fonts APIPreactZendesk ChatBootstrap.

What is Obasan's email format?

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Obasan's email format typically follows the pattern of First@obasan.com. Find more Obasan email formats with LeadIQ.

When was Obasan founded?

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Obasan was founded in 1985.

Obasan

Furniture and Home Furnishings ManufacturingOntario, Canada11-50 Employees

Obasan was established in Ottawa, Ontario in 1985. Our objective has always been to handcraft organic mattresses and bedding products of the finest quality. Our products are GOTS and GOLS certified, meaning you won’t find any harsh chemicals, glues, off-gassing, flame retardants in our products – ever. Simply pure, natural, organic materials.

Honesty is important to us. We’ve spent decades fostering personal relationships with farmers who’ve dedicated their lives to producing the purest wool, rubber and cotton one can find. Our GOTS and GOLS certifications provide full transparency—from organic farming and sourcing all the way through to the finished product. The result? We can honestly say all of our products are truly organic, so you never have to worry about what your head is resting on. 

Our showroom and factory is headquartered in Ottawa, Ontario, so you can come meet the incredible people who handcraft all of your Obasan products with care.

Section iconCompany Overview

Headquarters
155 Colonnade Road South Unit Ottawa, Ontario Canada
Website
obasan.com
NAICS Code
337 - Furniture and Related Product Manufacturing
Founded
1985
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Obasan's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Obasan's revenue is estimated to be in the range of $10M$25M

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