Luxury Market Position High-end, multi-property hospitality brand in New England with Forbes and AAA accolades, indicating strong guest loyalty and premium pricing potential. Sales prospects can target luxury travel planners, corporate executives seeking high-end client events, and affluent leisure travelers seeking curated experiences.

Growing Portfolio Collection expansion to multiple properties in Watch Hill and Weekapaug suggests opportunities to upsell corporate bookings, wedding and event packages, and cross-sell experiences across the portfolio to returning guests and brand ambassadors.

Recent Leadership Additions New Group Director of Sales and Marketing and a Group Wine Director appointed in 2023–2024 signal a strategic push in sales, marketing, and culinary programs. Leverage these roles to pitch enhanced group events, seasonal promotions, and refined beverage experiences for meetings and incentives.

Awards and Recognition 2025 Readers' Choice Award recognition increases brand credibility and media angle for marketing campaigns. Use awards to approach luxury travel buyers, media partners, and incentive programs that prioritize award-winning experiences.

Wellness and Safety Programs Oh Well Program launched in 2020 reflects a focus on guest and staff safety, aligning with customer demand for trusted health protocols. Opportunity to market flexible booking policies, wellness-focused group events, and safety-certified corporate retreats.