Independent scale OKRP is a large full-service independent agency with 51-200 employees and substantial revenue, presenting a growth-ready partner for brands seeking nimble, non-network alternatives and capable of handling comprehensive campaigns.

B Corp edge As one of the largest Certified B Corporation agencies with multiple industry recognitions, OKRP can leverage its sustainability and purpose-driven positioning to win clients prioritizing ESG alignment and social impact in their marketing strategies.

Creative leadership Recent leadership changes including a new CCO and ongoing awards indicate a strong emphasis on creativity and vision, which can be attractive to brands seeking differentiated, award-worthy campaigns.

Strategic partnerships Recent client wins and collaborations like Smoothie King and Corona Sunbrew, plus mergers, signal opportunities to pitch integrated campaigns, experiential, and brand-building work for consumer-focused brands seeking creative collaboration.

Tech-enabled insights A tech stack featuring QlikView, SAS, Salesforce, and Survey tools suggests capabilities for data-driven marketing, audience insights, and measurement—valuable for clients aiming to optimize ROI and prove impact with analytics-driven creative.