Niche Asset Loans Old North Capital Fund specializes in true asset-based loans for non-owner occupied residential properties, presenting a targeted cross-sell opportunity with mortgage lenders and private equity firms seeking flexible funding options for real estate investors.

Acquisition by The Loan Store The acquisition by The Loan Store, Inc. suggests potential alignment or integration opportunities with a broader lending platform, potentially enabling bundled financing solutions, referrals, or co-branded product suites for scalable growth.

Small Team, Agility With a lean staff of 2-10, there is a high likelihood of decision speed and responsiveness, making it suitable for fast-paced pilots, relationship-led outreach, and personalized deal structures that resonate with small to mid-market investors.

Technology Stack Active use of CRM and marketing tools (HubSpot, Zoho, WordPress) and security/CDN measures (Cloudflare) indicates readiness for targeted outreach, automated lead nurturing, and scalable content-driven campaigns to attract real estate investors.

Revenue Range Current revenue in the range of one to ten million dollars signals a mid-market financing player with growth potential, presenting opportunities to upsell additional financing products, advisory services, or portfolio financing partnerships to expand deal flow.