Insights

Strategic Partnerships Ole & Steen's recent collaboration with Waitrose to distribute Scandinavian baked goods across UK supermarket stores presents a valuable cross-channel distribution opportunity for suppliers of premium bakery ingredients, packaging, or retail solutions.

Market Expansion With the UK expansion and a recent Refocused Strategy launched in April 2024, Ole & Steen is poised for growth into new markets and formats, opening potential for customized supply chain solutions, innovative bakery equipment, or localized product offerings.

Innovation & Limited Editions The launch of limited edition pastries and new flavors indicates a focus on product innovation, providing sales prospects for specialty ingredients, flavor development partners, and marketing agencies focused on promotional strategies for seasonal and limited-time offerings.

Digital Engagement Ole & Steen’s active online presence, including their use of digital tools like Shopify and marketing campaigns, suggests opportunities for digital marketing services, e-commerce platform enhancements, and data analytics partnerships to further boost customer engagement.

Growth & Investment The company's revenue range of $50M-$100M and recent leadership appointments reflect ongoing investment and expansion efforts, presenting opportunities for B2B services such as financial consulting, operational support, and supply chain optimization to support rapid growth.

Ole & Steen Tech Stack

Ole & Steen uses 8 technology products and services including Google Cloud CDN, Shopify, Font Awesome, and more. Explore Ole & Steen's tech stack below.

  • Google Cloud CDN
    Content Delivery Network
  • Shopify
    E-commerce
  • Font Awesome
    Font Scripts
  • Google Fonts API
    Font Scripts
  • Google Cloud
    Infrastructure As A Service
  • Framer Motion
    Javascript Libraries
  • PHP
    Programming Languages
  • YouTube
    Video Players

Ole & Steen's Email Address Formats

Ole & Steen uses at least 1 format(s):
Ole & Steen Email FormatsExamplePercentage
First.Last@oleandsteen.co.ukJohn.Doe@oleandsteen.co.uk
49%
First@oleandsteen.co.ukJohn@oleandsteen.co.uk
1%
First.Last@oleandsteen.co.ukJohn.Doe@oleandsteen.co.uk
49%
First@oleandsteen.co.ukJohn@oleandsteen.co.uk
1%

Frequently Asked Questions

What is Ole & Steen's official website and social media links?

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Ole & Steen's official website is oleandsteen.co.uk and has social profiles on LinkedInCrunchbase.

What is Ole & Steen's NAICS code?

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Ole & Steen's NAICS code is 7211 - Traveler Accommodation.

How many employees does Ole & Steen have currently?

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As of January 2026, Ole & Steen has approximately 270 employees across 4 continents, including EuropeNorth AmericaOceania. Key team members include Group Cmo: S. H.Marketing Director: L. M.People Director: B. C.. Explore Ole & Steen's employee directory with LeadIQ.

What industry does Ole & Steen belong to?

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Ole & Steen operates in the Hospitality industry.

What technology does Ole & Steen use?

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Ole & Steen's tech stack includes Google Cloud CDNShopifyFont AwesomeGoogle Fonts APIGoogle CloudFramer MotionPHPYouTube.

What is Ole & Steen's email format?

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Ole & Steen's email format typically follows the pattern of First.Last@oleandsteen.co.uk. Find more Ole & Steen email formats with LeadIQ.

When was Ole & Steen founded?

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Ole & Steen was founded in 2016.

Ole & Steen

HospitalityEngland, United Kingdom201-500 Employees

THE STORY OF OLE & STEEN

We’ve been serving Danes delicious breads and pastries, made by hand every single day, for over 20 years, with recipes handed down from generations and always from the very best ingredients. 

In 1991, Ole Kristoffersen opened a small bakery on a street corner in Christianshavn, a slightly bohemian neighbourhood in Copenhagen.  His intention was to create the finest breads and pastries possible, baked fresh every day by hand.  Within weeks, the bakery became known across Copenhagen for both the quality of its wares and for the warm welcome of Jane, who ran the shop. 

Around the same time, Steen Skallebaek was opening his own bakery, this time in Haderslev in Jutland.  His philosophy was much the same as Ole’s - create something really special and the customers will keep returning.  He did, so they did.
In 2008, Ole and Steen decided to join forces and since then their business has grown to a large family of local shops across Denmark. Each bakery is renowned locally for outstanding quality and also has its loyal collection of customers who pick up their bread daily.

They still do things the old way - expert bakers working all night and all day to ensure that every bakery gets the freshest, most delicious breads, pastries, sandwiches and cakes whatever time of day the customers arrive.

Section iconCompany Overview

NAICS Code
7211 - Traveler Accommodation
Founded
2016
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Ole & Steen's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Ole & Steen's revenue is estimated to be in the range of $50M$100M

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