Insights

Expansion Strategy Olerex's recent acquisition of Kool Latvia indicates an active expansion strategy within the Baltic region, presenting opportunities to offer complementary products and services tailored to their growing network of fuel stations and retail outlets.

Sustainability Focus The company's commitment to environmentally friendly practices and recyclable packaging aligns with increasing consumer demand for sustainable products, opening avenues for eco-friendly offerings and green business collaborations.

Digital Presence Olerex utilizes multiple digital tools such as Facebook Pixel, Google Tag Manager, and open graph integrations, suggesting potential for digital marketing partnerships, targeted advertising solutions, and data-driven campaigns to enhance customer engagement.

Market Position With over 95 stations and a large workforce, Olerex maintains a significant market presence in Estonia, providing opportunities to supply convenience retail products, food services, and promotional partnerships across its extensive network.

Financial Growth Potential Although current revenues are modest, the company's ongoing expansion and strategic acquisitions imply potential for revenue growth, offering prospects for financial services, loyalty solutions, and other B2B offerings to support their scale-up.

Olerex Tech Stack

Olerex uses 8 technology products and services including Facebook Pixel, Google Hosted Libraries, Open Graph, and more. Explore Olerex's tech stack below.

  • Facebook Pixel
    Analytics
  • Google Hosted Libraries
    Content Delivery Network
  • Open Graph
    Content Management System
  • Apple iCloud Mail
    Email
  • Google Fonts API
    Font Scripts
  • Google Tag Manager
    Tag Management
  • Apache
    Web Servers
  • Facebook
    Widgets

Olerex's Email Address Formats

Olerex uses at least 1 format(s):
Olerex Email FormatsExamplePercentage
First.Last@olerex.eeJohn.Doe@olerex.ee
30%
First@olerex.eeJohn@olerex.ee
20%
First.Last@olerex.eeJohn.Doe@olerex.ee
30%
First@olerex.eeJohn@olerex.ee
20%

Frequently Asked Questions

Where is Olerex's headquarters located?

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Olerex's main headquarters is located at Võru 176, Tartu, Tartumaa 50112, EE. The company has employees across 1 continents, including Europe.

What is Olerex's official website and social media links?

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Olerex's official website is olerex.ee and has social profiles on LinkedIn.

What is Olerex's NAICS code?

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Olerex's NAICS code is 44-45 - Retail Trade.

How many employees does Olerex have currently?

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As of October 2025, Olerex has approximately 501 employees across 1 continents, including Europe. Key team members include Head Of External Partnerships: V. K.It Manager/Cio: R. K.Area Manager: M. H.. Explore Olerex's employee directory with LeadIQ.

What industry does Olerex belong to?

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Olerex operates in the Retail industry.

What technology does Olerex use?

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Olerex's tech stack includes Facebook PixelGoogle Hosted LibrariesOpen GraphApple iCloud MailGoogle Fonts APIGoogle Tag ManagerApacheFacebook.

What is Olerex's email format?

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Olerex's email format typically follows the pattern of First.Last@olerex.ee. Find more Olerex email formats with LeadIQ.

When was Olerex founded?

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Olerex was founded in 1994.
Olerex

Olerex

RetailEstonia501-1000 Employees

Olerex is Your every day stop for fuel services; fresh, built-to-order foods; beverages and coffee. With a quarter of a century experience, we have grown into a successful company with over 95 full service and quick service stations throughout the country.

Olerex began serving customers in 1994. We are a reliable partner to our clients and have a devoted team of professionals. We employ over 800 people across Estonia.

We are a socially responsible company. We are committed to using environmentally friendly cleaning products and are in the progress of minimizing plastic and improving recyclability in packaging. 

We support culture and non profit organizations, also partner with youth training organizations.

Section iconCompany Overview

Headquarters
Võru 176, Tartu, Tartumaa 50112, EE
Website
olerex.ee
NAICS Code
44-45 - Retail Trade
Founded
1994
Employees
501-1000

Section iconFunding & Financials

  • $1M

    Olerex's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Olerex's revenue is estimated to be in the range of $1M

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