Insights

Strategic Partnerships OLIPOP's recent collaborations with major brands like Amazon and Crocs demonstrate a strong interest in expanding brand awareness through innovative, cross-industry partnerships. There is a clear opportunity to develop joint marketing campaigns or co-branded products with potential partners in lifestyle, health, or entertainment sectors.

Expanding Experience Platforms The launch of immersive experiences such as the Time Travel Agency and hotel collaborations indicates a focus on experiential marketing to deepen customer engagement. This approach can be leveraged to create exclusive events or themed product lines that appeal to nostalgic or lifestyle-conscious consumers.

Targeting Gen Z Consumers Recognized as one of the top brands among Gen Z and with a sales forecast exceeding $200 million, OLIPOP has a strong foothold with young, health-conscious audiences. Opportunities exist to develop influencer-driven campaigns, limited-edition flavors, or social media initiatives that resonate with this demographic.

Product Innovation & Diversification OLIPOP’s focus on microbiome benefits with prebiotics and botanicals positions it well in the functional beverage market. There is potential to expand product lines to include other health-focused snacks or beverages, creating bundled packages for health-conscious consumers seeking comprehensive wellness solutions.

Growth & Market Penetration With revenue estimates between 100 million and 250 million and recent expansion into retail via Amazon and experiential pop-ups, OLIPOP is positioned for further growth. Sales initiatives could focus on scaling distribution channels, enhancing in-store visibility, and cultivating partnerships with health stores or specialty food retailers.

Similar companies to OLIPOP PBC

OLIPOP PBC Tech Stack

OLIPOP PBC uses 8 technology products and services including jsDelivr, jQuery, Slick, and more. Explore OLIPOP PBC's tech stack below.

  • jsDelivr
    Content Delivery Network
  • jQuery
    Javascript Libraries
  • Slick
    Javascript Libraries
  • Keen-Slider
    Javascript Libraries
  • Klaviyo
    Marketing Automation
  • Yottaa
    Tag Management
  • X-Content-Type-Options
    Web & Portal Technology
  • POWR
    Widgets

Media & News

OLIPOP PBC's Email Address Formats

OLIPOP PBC uses at least 1 format(s):
OLIPOP PBC Email FormatsExamplePercentage
FLast@drinkolipop.comJDoe@drinkolipop.com
72%
First@drinkolipop.comJohn@drinkolipop.com
20%
First.Last@drinkolipop.comJohn.Doe@drinkolipop.com
5%
Last@drinkolipop.comDoe@drinkolipop.com
3%

Frequently Asked Questions

What is OLIPOP PBC's official website and social media links?

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OLIPOP PBC's official website is drinkolipop.com and has social profiles on LinkedInCrunchbase.

What is OLIPOP PBC's NAICS code?

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OLIPOP PBC's NAICS code is 722 - Food Services and Drinking Places.

How many employees does OLIPOP PBC have currently?

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As of December 2025, OLIPOP PBC has approximately 398 employees across 6 continents, including North AmericaEuropeAfrica. Key team members include Vp Field Sales: J. G.Vice President - National Accounts: D. M.Vp Of Sales C-Store/Drug/Military: A. S.. Explore OLIPOP PBC's employee directory with LeadIQ.

What industry does OLIPOP PBC belong to?

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OLIPOP PBC operates in the Food and Beverage Services industry.

What technology does OLIPOP PBC use?

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OLIPOP PBC's tech stack includes jsDelivrjQuerySlickKeen-SliderKlaviyoYottaaX-Content-Type-OptionsPOWR.

What is OLIPOP PBC's email format?

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OLIPOP PBC's email format typically follows the pattern of FLast@drinkolipop.com. Find more OLIPOP PBC email formats with LeadIQ.

How much funding has OLIPOP PBC raised to date?

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As of December 2025, OLIPOP PBC has raised $30M in funding. The last funding round occurred on Feb 01, 2022 for $30M.

When was OLIPOP PBC founded?

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OLIPOP PBC was founded in 2018.

OLIPOP PBC

Food and Beverage ServicesCalifornia, United States201-500 Employees

OLIPOP was founded in 2017 by Ben Goodwin and David Lester. Ben and David have been working together for nearly a decade to find accessible solutions to bring the benefits of digestive health to as many consumers as possible. 
 
OLIPOP is a deliciously refreshing tonic that is crafted with prebiotics, botanicals and natural plant fiber to support your microbiome and benefit digestive health. We're on a mission to provide an affordable, delicious alternative to soda that delivers leading edge health benefits to mainstream consumers.
 
OLIPOP was created with the idea that diversity matters: in the food we eat, in our microbiome and in our communities. Our team is a group of diverse, community-minded individuals who are passionate about helping people from all walks of life make healthier decisions that will impact their overall wellness. We have an emphasis on high performance, growth mindset, authenticity, and having fun in what we do!


“All official communication with potential applicants will come exclusively from @drinkolipop.com email addresses. Please verify the sender’s email handle before responding.”

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Founded
2018
Employees
201-500

Section iconFunding & Financials

  • $30M

    OLIPOP PBC has raised a total of $30M of funding over 1 rounds. Their latest funding round was raised on Feb 01, 2022 in the amount of $30Mas a Series B.

  • $100M$250M

    OLIPOP PBC's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $30M

    OLIPOP PBC has raised a total of $30M of funding over 1 rounds. Their latest funding round was raised on Feb 01, 2022 in the amount of $30Mas a Series B.

  • $100M$250M

    OLIPOP PBC's revenue is estimated to be in the range of $100M$250M

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