Tech Modernization Upsell modernization services to upgrade WordPress-based sites and e-commerce capabilities, adopt modern front-end frameworks, and introduce AI-driven personalization to improve performance and conversions.

Analytics Enhancement Capitalize on existing Google Call Conversion Tracking to offer enhanced attribution, migrate to GA4, integrate data with CRM systems, and deliver multi-channel measurement that demonstrates ROI for clients.

Quality Opportunity Given recent concerns about fundamental practices, present independent QA, process improvement, and governance services to strengthen project delivery, security, and client trust.

Expansion Potential Leverage the Las Vegas SMB base to pitch scalable national advertising technology and managed services packages, including creative, development, and performance marketing for mid-market brands.

Performance Focus Emphasize CRO and landing page optimization using their WordPress setup and optimization features such as priority hints to boost client ROI and create ongoing revenue through retainer engagements.