Insights

Growth momentum With revenue in the $50M-$100M range and recent product line expansions, there is an opportunity to upsell retailers and e-commerce platforms by highlighting new Grass-fed meal options, legumes blends, and protein-forward smoothies to drive category growth.

Strategic partnerships Ongoing collaborations with Save the Children and The Female Quotient signal strong CSR alignment. Leverage these partnerships to co-create in-store promotions, donor-supported programs, or ambassador-led campaigns to boost shelf presence and consumer engagement.

Expanded product portfolio Launch of five new product lines including beef and bone broth pouches, plant-based blends, and probiotic smoothies presents cross-sell opportunities across baby, toddler, and school-age snacking segments at retailers and club stores.

Tech and data readiness Adoption of analytics and marketing automation tools (Anaplan, Tableau, Mautic, Power Automate) supports demand planning and targeted campaigns. Use this to propose retailers a data-driven assortment and promotions plan aligned to store-level sales acceleration.

Market position Strong media mentions of leadership involvement and notable growth in nationwide distribution (25,000 stores) indicate pricing and placement leverage. Position as a premium, nutritious kids brand to retailers seeking differentiated, mission-aligned offerings with scalable sourcing.

Similar companies to Once Upon a Farm

Once Upon a Farm Tech Stack

Once Upon a Farm uses 8 technology products and services including Microsoft Power Automate, Tableau, WordPress, and more. Explore Once Upon a Farm's tech stack below.

Media & News

Once Upon a Farm's Email Address Formats

Once Upon a Farm uses at least 8 email formats:
Once Upon a Farm Email FormatsExamplePercentage
First@onceuponafarmorganics.comJohn@onceuponafarmorganics.com
49%
FLast@onceuponafarmorganics.comJDoe@onceuponafarmorganics.com
26%
Last_First@onceuponafarmorganics.comDoe_John@onceuponafarmorganics.com
17%
First.Last@onceuponafarmorganics.comJohn.Doe@onceuponafarmorganics.com
8%
First@uponafarm.comJohn@uponafarm.com
76%
LastFirst@uponafarm.comDoeJohn@uponafarm.com
21%
FLast@uponafarm.comJDoe@uponafarm.com
1%
FirstL@uponafarm.comJohnD@uponafarm.com
2%

Frequently Asked Questions

What is Once Upon a Farm's phone number?

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You can contact Once Upon a Farm's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Once Upon a Farm's official website and social media links?

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Once Upon a Farm's official website is onceuponafarmorganics.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Once Upon a Farm generate?

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As of August 2026, Once Upon a Farm's annual revenue is estimated to be $50M - $100M.

What is Once Upon a Farm's NAICS code?

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Once Upon a Farm's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Once Upon a Farm have currently?

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As of August 2026, Once Upon a Farm has approximately 360 employees across 6 continents, including North America, Asia and Europe. Key team members include Chief Executive Officer | Ceo: P. G., Chief Executive Officer And Cofounder: D. M. and Vp Of Fp&a: L. T. Explore Once Upon a Farm's employee directory with LeadIQ.

What industry does Once Upon a Farm belong to?

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Once Upon a Farm operates in the Food and Beverage Services industry.

What technology does Once Upon a Farm use?

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Once Upon a Farm's tech stack includes Microsoft Power Automate, Tableau, WordPress, OneTrust, Anaplan, Mautic, Microsoft Azure and Microsoft Teams.

What is Once Upon a Farm's email format?

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Once Upon a Farm's email format typically follows the pattern of First@onceuponafarmorganics.com. Find more Once Upon a Farm email formats with LeadIQ.

How much funding has Once Upon a Farm raised to date?

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As of August 2026, Once Upon a Farm has raised $117M in funding. The last funding round occurred on Mar 09, 2022 for $52M.

When was Once Upon a Farm founded?

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Once Upon a Farm was founded in 2015.
Once Upon a Farm logo

Once Upon a Farm

Food and Beverage ServicesCalifornia, United States201-500 Employees

Once Upon a Farm is a Food and Beverage Services company headquartered in Berkeley, California, at 2111 San Pablo Avenue, Suite 2216. It was founded in 2015 by Cassandra Curtis with Ari Raz and later partnered with John Foraker and Jennifer Garner to expand its childhood nutrition offerings. The company provides organic, farm-fresh snacks and meals for babies and big kids, and its products are sold in more than 25,000 stores nationwide and online. The organization employs between 201 and 500 people. Recent market activity includes announcing a public offering and listing on the New York Stock Exchange in 2026, with funding reported at about $52 million.

Section iconCompany Overview

Phone number
NAICS Code
722 - Food Services and Drinking Places
Founded
2015
Employees
201-500

Section iconFunding & Financials

  • $117M

    Once Upon a Farm has raised a total of $117M of funding over 6 rounds. Their latest funding round was raised on Mar 09, 2022 in the amount of $52M as a Series D.

  • $50M - $100M

    Once Upon a Farm's revenue is estimated to be in the range of $50M - $100M

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