Strategic Partnership Opportunity to leverage Johnson Matthey’s scale and global reach by co-developing and piloting direct recycling processes for lithium-ion battery scrap, accelerating market adoption and credibility.

Cost Reduction Solid case to position OnTo’s recycling tech as a lower-cost alternative to conventional recycling for customers in battery and environmental services, enabling competitive bids and higher win rates.

Industrial Collaboration Target industrial battery manufacturers and recyclers seeking integration of advanced recycling into existing operations, offering a turnkey pathway from scrap to advanced materials and end-market applications.

Growth Validation Recent press coverage with Johnson Matthey provides a strong third-party validation that can be used in outreach materials to build trust with potential customers and partners.

Market Fit Revenue trajectory in the 1–10 million range and small team indicate high potential for scalable partnerships with mid-to-large players in the battery supply chain, especially those prioritizing sustainability and cost efficiency.