Onyx Enterprises
Technology, Information and InternetNew Jersey, United States201-500 Employees
PARTS iD, Inc. is a technology-driven digital commerce company that operates a modular platform designed to support niche markets with customized online shopping experiences. Its flagship site CARiD.com focuses on the automotive aftermarket, and in 2018 the firm expanded to launch verticals such as BOATiD, MOTORCYCLEiD, and CAMPERiD to serve enthusiast communities. The business combines data intelligence, catalog management, virtual warehousing, marketing, and brand-building to support multiple online marketplaces. Based in Jersey City, New Jersey, the company originated in 2008 as Onyx Enterprises Int’l, Corp., later merging with Legacy Acquisition Corp. in 2020 to form PARTS iD, Inc. Its marketplaces target automotive enthusiasts and other niche shoppers, providing a seamless shopping experience across vertical sites, and in January 2024 it was ranked No. 479 in Digital Commerce 360’s Top 1000.