Insights

Insurance Partnerships OpenRoad Lending recently partnered with Salty to provide insurance coverage across 20+ carriers and monitor it for the life of the vehicle in Utah, signaling a potential upsell or cross-sell opportunity for bundled financing plus insurance products.

Nonprime Risk Dialogue The company's leadership is actively engaging in nonprime risk management discussions at Auto Finance Summit East 2026, highlighting openness to innovative financing solutions and potential collaboration on risk analytics, data services, or co-branded lending programs.

Innovation Recognition Recognitions for CEO Chris Goodman as a Top 100 Auto Finance Innovator reflect a culture of technology-driven differentiators, suggesting opportunities to position complementary fintech tools or API-driven services that enhance OpenRoad's digital lending pipeline.

Growth & Scale With revenue in the hundred-million range and a mid-sized employee base, OpenRoad is positioned for strategic partnerships in vehicle financing, refinancing, lease buyouts, and adjacent consumer verticals like insurance and ancillary services that expand wallet share.

Brand & Reach A history of industry awards and regional recognition, plus existing direct-to-consumer model, indicates potential for co-marketing, lead generation partnerships, and data-driven customer acquisition collaborations to accelerate growth in new markets.

Similar companies to OpenRoad Lending

OpenRoad Lending Tech Stack

OpenRoad Lending uses 8 technology products and services including Google Ads, Hotjar, Amazon Web Services, and more. Explore OpenRoad Lending's tech stack below.

Media & News

OpenRoad Lending's Email Address Formats

OpenRoad Lending uses at least 4 email formats:
OpenRoad Lending Email FormatsExamplePercentage
FLast@openroadlending.comJDoe@openroadlending.com
90%
First@openroadlending.comJohn@openroadlending.com
4%
FirstLast@openroadlending.comJohnDoe@openroadlending.com
4%
Last@openroadlending.comDoe@openroadlending.com
2%

Frequently Asked Questions

What is OpenRoad Lending's phone number?

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You can contact OpenRoad Lending's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is OpenRoad Lending's official website and social media links?

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OpenRoad Lending's official website is openroadlending.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does OpenRoad Lending generate?

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As of October 2026, OpenRoad Lending's annual revenue is estimated to be $100M - $250M.

What is OpenRoad Lending's NAICS code?

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OpenRoad Lending's NAICS code is 52 - Finance and Insurance.

How many employees does OpenRoad Lending have currently?

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As of October 2026, OpenRoad Lending has approximately 79 employees across 1 continents, including North America. Key team members include Controller: B. M., Sales Manager: W. M. and Sales Team Lead: R. O. Explore OpenRoad Lending's employee directory with LeadIQ.

What industry does OpenRoad Lending belong to?

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OpenRoad Lending operates in the Financial Services industry.

What technology does OpenRoad Lending use?

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OpenRoad Lending's tech stack includes Google Ads, Hotjar, Amazon Web Services, CookieYes, Shopify, Microsoft 365, OpenAI and Microsoft Azure.

What is OpenRoad Lending's email format?

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OpenRoad Lending's email format typically follows the pattern of FLast@openroadlending.com. Find more OpenRoad Lending email formats with LeadIQ.

When was OpenRoad Lending founded?

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OpenRoad Lending was founded in 2009.
OpenRoad Lending logo

OpenRoad Lending

Financial ServicesTexas, United States51-200 Employees

OpenRoad Lending is a consumer-focused auto finance company offering financing solutions for customers purchasing new or used vehicles or refinancing existing loans. Based in Fort Worth, Texas, the firm operates as a direct-to-consumer lender, aiming to simplify the auto financing process and provide clear customer service during typical business hours. Its offerings are designed to address the needs of individuals seeking buying or refinancing options, with a emphasis on a user-friendly experience and accessible support. The company positions itself within the financial services industry by delivering auto loan products and related financing services to nonprime or broader credit customers through a direct channel. OpenRoad Lending has been recognized in industry circles for its innovation and has participated in notable events, including appearances at auto finance summits and awards programs, reflecting engagement with the broader auto finance community. The organization is located in the Fort Worth area and has been noted for workplace recognition within the Dallas-Fort Worth area. } }** {** Note: The response adheres to the requested neutral, factual tone and uses information provided, avoiding speculative or promotional language. **}** } {

Section iconCompany Overview

Phone number
NAICS Code
52 - Finance and Insurance
Founded
2009
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    OpenRoad Lending's revenue is estimated to be in the range of $100M - $250M

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