Insights

Licensing Network Growth OPEX already operates a Gym Licensing Program and a growing network of OPEX Gyms, creating a ready channel for B2B sales. There is a clear opportunity to license the CCP and licensing program to independent studios or regional franchise groups, extending reach and building recurring revenue. Target enterprise deals could include white-label training, implementation support, and ongoing accreditation for partner gyms. This aligns with their mission to professionalize coaching while accelerating growth.

Data Driven Nutrition The InsideTracker partnership and the CoachRx app demonstrate a data driven coaching stack. There is potential to upsell nutrition data integration and personalized plans to coaches and gym partners, or to co market with InsideTracker to new markets. Bundling InsideTracker data services with CCP or CoachRx could create premium offerings and higher average selling prices.

Coaching Platform Scale The CoachRx app shows a scalable digital coaching layer that can extend beyond the current brand. A white label or licensed version could allow other fitness brands, clinics, or franchises to deploy OPEX coaching methodology at scale, with a built in revenue model. Pairing this with Digital Accelerator features could broaden the value proposition for enterprise customers.

Remote Coaching Expansion Big Dawgs remote coaching and Digital Accelerator highlight strong capabilities in online delivery. This creates a sales opportunity to provide remote coaching infrastructure as a managed service to studios seeking online offerings, as well as to corporate clients seeking scalable health and fitness programs for employees.

Corporate Wellness Partnerships OPEX's education first positioning positions them well for corporate wellness and continuing education partnerships. Target enterprises seeking certified coaching curricula and standardized training, with opportunities to license or co create corporate programs and resell CCP or licensing to workplace wellness providers.

OPEX Fitness Tech Stack

OPEX Fitness uses 8 technology products and services including TrackJS, RSS, Stripe, and more. Explore OPEX Fitness's tech stack below.

  • TrackJS
    Analytics
  • RSS
    Content Management System
  • Stripe
    Payment Processing
  • Google Tag Manager
    Tag Management
  • YouTube
    Video Players
  • Adobe Fonts
    Web Fonts
  • DigitalOcean Web Hosting
    Web Hosting
  • BDOW
    Widgets

OPEX Fitness's Email Address Formats

OPEX Fitness uses at least 1 format(s):
OPEX Fitness Email FormatsExamplePercentage
First@opexfit.comJohn@opexfit.com
88%
FirstLast@opexfit.comJohnDoe@opexfit.com
8%
FLast@opexfit.comJDoe@opexfit.com
4%

Frequently Asked Questions

Where is OPEX Fitness's headquarters located?

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OPEX Fitness's main headquarters is located at 7826 East Evans Road Scottsdale, Arizona 85260 United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is OPEX Fitness's phone number?

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You can contact OPEX Fitness's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is OPEX Fitness's official website and social media links?

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OPEX Fitness's official website is opexfit.com and has social profiles on LinkedIn.

What is OPEX Fitness's NAICS code?

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OPEX Fitness's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does OPEX Fitness have currently?

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As of June 2026, OPEX Fitness has approximately 49 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: C. H.Chief Marketing Officer: K. D. F. H.Head Associate Coach: B. F.. Explore OPEX Fitness's employee directory with LeadIQ.

What industry does OPEX Fitness belong to?

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OPEX Fitness operates in the Wellness and Fitness Services industry.

What technology does OPEX Fitness use?

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OPEX Fitness's tech stack includes TrackJSRSSStripeGoogle Tag ManagerYouTubeAdobe FontsDigitalOcean Web HostingBDOW.

What is OPEX Fitness's email format?

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OPEX Fitness's email format typically follows the pattern of First@opexfit.com. Find more OPEX Fitness email formats with LeadIQ.

When was OPEX Fitness founded?

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OPEX Fitness was founded in 1999.

OPEX Fitness

Wellness and Fitness ServicesArizona, United States11-50 Employees

OPEX Fitness operates as an education provider for fitness coaches, delivering coaching theory and practical application through its Coaching Certificate Program and Gym Licensing Program. Based in Scottsdale, Arizona, the organization has developed these offerings over more than two decades under founder James Fitzgerald, with a focus on professionalizing the coaching profession. OPEX Gyms embody the brick-and-mortar realization of its methodologies, creating environments where coaches can deliver an individually designed fitness experience to clients.

The company targets coaches seeking career advancement, longevity, and fulfillment, offering structured education and licensing to support professional practice and the broader coaching community. Its programs aim to equip coaches to design personalized fitness programming for clients. In 2022, OPEX Fitness launched the CoachRx app to enable coaches to provide individualized design coaching and manage their fitness businesses more efficiently.

Section iconCompany Overview

Headquarters
7826 East Evans Road Scottsdale, Arizona 85260 United States
Phone number
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1999
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    OPEX Fitness's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    OPEX Fitness's revenue is estimated to be in the range of $1M$10M

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