Mid-market potential Target additional mid-size independent authors and small to mid-sized publishing houses that complement Orange Hat Publishing’s current portfolio, offering bundled design, editing, and marketing services to expand client base and revenue.

Library partnerships Leverage past library collaboration to pursue more partnerships with local and regional libraries for author readings, book launches, and co-hosted events that raise visibility and create recurring project opportunities.

Diversified services Position as a full-service publishing partner for children's, YA, and memoir titles by offering end-to-end services from cover design to marketing, with packaged offerings for authors seeking signing with multiple formats (print and e-book).

Revenue scale Highlight scalable service bundles and tiered pricing to attract authors at different budget levels, aiming to move smaller projects into standard packages and flagship projects into premium collaborations.

Tech-enabled sales Utilize existing tech stack and e-commerce capabilities (WooCommerce, website, marketing tools) to streamline lead capture, quoting, and digital catalogs, enabling faster follow-ups and self-service proposal generation for potential clients.