Industry Alliance OBI is Oregon's leading statewide business association with over 1,600 member businesses, presenting a sizable potential cross-sell in membership renewals, sponsorships, and event partnerships to reach a broad KOL network.

Policy Influence With a focus on representing business interests in state capitol, agencies, Congress, and the courts, there are opportunities to offer policy analytics, lobbying tools, compliance services, and research partnerships to support advocacy efforts.

Educational & Research Recent releases like the Oregon Competitiveness Book and ongoing research initiatives indicate demand for data services, market intelligence platforms, and custom reports for member decision-makers and executives.

Strategic Partnerships Active collaboration with organizations such as the Oregon Restaurant & Lodging Association and the U.S. Chamber Foundation signals a receptive environment for co-branded events, sponsorships, and technology-enabled member engagement solutions.

Technology & Digital Current tech stack (MySQL, ASP.NET, Nginx, etc.) and digital marketing tools suggest potential for offering modernization services, data security, analytics dashboards, and SEO/website enhancements to boost member outreach and operations.