Market Leadership Organización Corona holds a dominant position in Colombia's construction and home products markets, with a diverse product range and a strong consumer base, presenting growth opportunities both domestically and in expanding international markets.

Geographic Expansion With 29 manufacturing plants across six countries and a global supply office in Asia, there is significant potential to leverage supply chain and distribution channels to meet increasing demand in new markets or enhance existing regional coverage.

Digital Engagement Utilizing a modern tech stack including Google Analytics and online platforms, Corona demonstrates a focus on digital marketing and e-commerce growth, creating avenues for sales in online channels and targeted digital campaigns.

Sustainability Initiatives The launch of cause-driven campaigns like the World Oceans Day initiative indicates a commitment to sustainability, which can be emphasized in sales strategies to appeal to environmentally conscious customers and partners.

Product Diversification Operating across multiple divisions in construction, industrial, agriculture, and energy sectors, Corona offers cross-selling opportunities and tailored solutions for varied industry needs, making it suitable for strategic partnerships and enterprise sales.