Luxury Family Holidays Original Travel successfully launched a Family Holiday Portfolio and Secret Series, catering to customers seeking luxury family travel experiences. This presents an opportunity to target affluent families looking for unique and tailored vacation options.

Shoulder Season Expansion The introduction of shoulder season itineraries to popular destinations like Sardinia and Corsica indicates a strategic move by Original Travel to tap into off-peak travel demand. By offering exclusive experiences during less crowded times, there is potential to attract travelers seeking luxury without peak season crowds.

Partnerships & Collaborations Original Travel has formed partnerships with renowned organizations like Oppidan Education and Wandereroftheworld to enhance customer experiences and provide educational content. Leveraging such collaborations can open avenues to target clients interested in educational travel and expert-curated guides.

Sustainability Initiatives With the launch of 'Travel Less, Travel Better' itineraries, Original Travel has showcased a commitment to sustainable travel practices. This resonates with eco-conscious travelers, presenting an opportunity to align sales strategies with environmentally conscious customers seeking meaningful travel experiences.

COVID Flexibility Pledge The introduction of the Coronavirus Confidence flexibility pledge demonstrates Original Travel's customer-centric approach and adaptability to changing travel conditions. Highlighting this policy can build trust with customers uncertain about travel, presenting an opportunity to address concerns and offer peace of mind through flexible booking options.