Established Market Presence Ortho2 has been serving orthodontic practices exclusively since 1982, demonstrating a long-standing market presence and deep industry expertise which can be leveraged to position advanced, integrated solutions to existing and new clients.

Robust Revenue Base With an estimated revenue range of 50 to 100 million dollars and a dedicated focus on orthodontic practice management and imaging software, there is significant potential for upselling and expanding service offerings within their large target customer base.

Recent Technology Innovations The launch of Edge Cloud 7.2 and integrations with partners like Weave and Worldpay highlight a focus on innovative, cloud-based solutions and integrated payment processing, presenting opportunities to promote complementary products that enhance operational efficiency.

Strategic Partnerships Partnerships with major technology and payment providers suggest Ortho2’s openness to collaborative solutions, creating avenues to introduce complementary services such as advanced communication tools and secure payment integrations to their clients.

Growth and Expansion Potential Serving over a hundred employees within the industry and maintaining competitive revenue figures, Ortho2 is positioned for further growth through technological enhancements and strategic integrations, making it a promising target for solutions that drive efficiency and patient engagement.