Expanding Pop-up Shops Oscar de la Renta has recently opened new locations and pop-up shops, such as in Highland Park Village and Highland, California. Exploring partnerships and collaborations for exclusive pop-up experiences in high-end retail locations can drive brand awareness and boost sales.
Fragrance Line Expansion The launch of new fragrances like Alibi Eau So Charming, Alibi Eau Sensuelle, and Bella Tropicale presents an opportunity to target fragrance enthusiasts and loyal customers. Promoting these unique scents through targeted marketing campaigns and partnerships with beauty retailers can drive fragrance sales.
Luxury Partnerships Partnering with prestigious retailers like Fifty One East in Qatar signifies an interest in expanding into new markets. Exploring similar partnerships in emerging luxury markets can help Oscar de la Renta tap into affluent customer bases and enhance sales opportunities.
Recognition & Awards Being recognized as the 2000 CFDA designer of the year highlights the brand's industry credibility and influence. Leveraging this recognition through limited edition collections or special collaborations can attract fashion-forward consumers and drive sales growth.
Tropical Fragrance Trend With the launch of tropical-themed fragrances anticipating warmer seasons, capitalizing on seasonal trends is crucial for boosting sales. Creating themed collections or limited-edition sets around popular themes like tropical scents can drive customer engagement and increase sales volume.
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947$50M$100M
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83$10M$50MOscar de la Renta uses 8 technology products and services including Borderfree, Mobify, Font Awesome, and more. Explore Oscar de la Renta's tech stack below.
| Oscar de la Renta Email Formats | Percentage |
| FLast@odlr.com | 88% |
| Last@odlr.com | 9% |
| FMiddleLast@odlr.com | 2% |
| LFirst@odlr.com | 1% |
| First.Last@oscardelarenta.com | 53% |
| FLast@oscardelarenta.com | 31% |
| First_Last@oscardelarenta.com | 13% |
| First@oscardelarenta.com | 3% |
Retail Apparel and FashionNew York, United States201-500 Employees
Oscar de la Renta is one of the world's leading luxury good firms. The New York-based company was established in 1965, and encompasses a full line of women's accessories, bridal, fragrance and home goods, in addition to its internationally renowned women's ready-to-wear collection.
Company Overview
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Funding & FinancialsOscar de la Renta's revenue is in the range of $10M$50M
Funding & FinancialsOscar de la Renta's revenue is in the range of $10M$50M
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