Community Focus OUR Credit Union has a deep-rooted history serving local communities since 1959, primarily within Royal Oak and surrounding areas. This community-centric focus presents opportunities to offer localized financial solutions, community engagement platforms, and customized banking products that resonate with their member base.

Digital Presence With a modern tech stack including Facebook Pixel, Bootstrap, and PHP, the credit union demonstrates a commitment to digital engagement and online service delivery. There is potential to expand digital platforms, enhance online banking solutions, and provide technological upgrades to improve member experience.

Leadership Stability The recent appointment of Darren Cameron as President and CEO highlights strategic leadership stability. Engaging with the leadership team offers opportunities to introduce innovative financial products and technology solutions aligned with their growth and operational goals.

Financial Capacity Operating with a revenue range of $10 million to $50 million and assets of approximately $384 million, the credit union has the financial capacity to invest in new technology, expand services, or pursue strategic partnerships to attract new members or increase member engagement.

Market Expansion Since its inception, the credit union has expanded its service area multiple times, now covering Oakland and Macomb counties. This ongoing expansion indicates readiness for integrating new financial products and services tailored to diverse demographic segments within their growing geographical footprint.