Insights

Innovative Showroom Model Outer's Neighborhood Showroom approach offers a unique in-person experience allowing customers to directly engage with outdoor furniture in real-life settings. This experiential retail model can be leveraged to create partnerships with lifestyle brands or outdoor event organizers seeking engaging display opportunities.

Growing Market Presence With revenues estimated between 10 to 25 million dollars and a recent recognition as a fast-growing home brand, Outer is poised to expand its market reach. Sales efforts could focus on scaling distribution channels, including wholesale partnerships with specialty outdoor retailers or expanding online marketing initiatives.

Sustainable Brand Identity Outer emphasizes doing right by the environment and the community, aligning with consumer trends favoring eco-friendly brands. Business development could explore collaborations with green building projects or eco-conscious home and garden companies to tap into the sustainability-focused customer base.

Tech-Enabled Engagement Utilizing a tech stack that includes Google Maps, Tableau, and Adobe Creative Suite, Outer shows a commitment to digital innovation. Opportunities exist to enhance virtual consultation services, augmented reality showrooms, or data-driven marketing strategies to attract tech-savvy outdoor living enthusiasts.

Complementary Product Expansion Given the company's focus on outdoor living and furniture, there is potential to diversify product lines such as outdoor lighting, accessories, or smart outdoor tech. Partnering with brands in related outdoor lifestyle segments could open up cross-promotional sales channels and broaden the customer base.

Outer Tech Stack

Outer uses 8 technology products and services including Tableau, Section.io, Google Docs, and more. Explore Outer's tech stack below.

  • Tableau
    Business Intelligence
  • Section.io
    Content Delivery Network
  • Google Docs
    Documentation Tools
  • Unbounce
    Editors
  • Google Maps
    Maps
  • Java
    Programming Languages
  • Adobe Creative Suite
    Visualisation Software
  • HTTP/3
    Web & Portal Technology

Outer's Email Address Formats

Outer uses at least 1 format(s):
Outer Email FormatsExamplePercentage
First@liveouter.comJohn@liveouter.com
44%
First.Last@liveouter.comJohn.Doe@liveouter.com
11%
Last@liveouter.comDoe@liveouter.com
1%
First@liveouter.comJohn@liveouter.com
44%

Frequently Asked Questions

Where is Outer's headquarters located?

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Outer's main headquarters is located at 2216 Main St, Santa Monica, California 90405, US. The company has employees across 4 continents, including North AmericaAsiaSouth America.

What is Outer's stock symbol?

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Outer is a publicly traded company; the company's stock symbol is ROUTEUSD.

What is Outer's official website and social media links?

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Outer's official website is liveouter.com and has social profiles on LinkedInCrunchbase.

What is Outer's NAICS code?

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Outer's NAICS code is 337 - Furniture and Related Product Manufacturing.

How many employees does Outer have currently?

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As of October 2025, Outer has approximately 57 employees across 4 continents, including North AmericaAsiaSouth America. Key team members include Chief Technology Officer: R. L.Director Of Sales: C. D.Creative Director: D. G.. Explore Outer's employee directory with LeadIQ.

What industry does Outer belong to?

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Outer operates in the Furniture and Home Furnishings Manufacturing industry.

What technology does Outer use?

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Outer's tech stack includes TableauSection.ioGoogle DocsUnbounceGoogle MapsJavaAdobe Creative SuiteHTTP/3.

What is Outer's email format?

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Outer's email format typically follows the pattern of First@liveouter.com. Find more Outer email formats with LeadIQ.

How much funding has Outer raised to date?

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As of October 2025, Outer has raised $15M in funding. The last funding round occurred on Jan 01, 2017 for $15M.
Outer

Outer

Furniture and Home Furnishings ManufacturingUnited States51-200 Employees

Outer is a direct-to-consumer outdoor furniture brand with a mission to bring life outside, one backyard at a time. Our revolutionary Neighborhood Showroom model encourages prospective customers to experience Outer furniture in real-life backyards. 

We were named one of Inc.’s “2021 Best Workplaces” and the “Fastest Growing Home Brand” of 2020 by SimilarWeb. We are a passionate group committed to doing right by our teammates, our community, and Mother Earth. Sound like something you want to be a part of? We’re hiring!

Section iconCompany Overview

Headquarters
2216 Main St, Santa Monica, California 90405, US
Stock Symbol
ROUTEUSD
NAICS Code
337 - Furniture and Related Product Manufacturing
Employees
51-200

Section iconFunding & Financials

  • $15M

    Outer has raised a total of $15M of funding over 1 rounds. Their latest funding round was raised on Jan 01, 2017 in the amount of $15Mas a funding.

  • $10M$25M

    Outer's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $15M

    Outer has raised a total of $15M of funding over 1 rounds. Their latest funding round was raised on Jan 01, 2017 in the amount of $15Mas a funding.

  • $10M$25M

    Outer's revenue is estimated to be in the range of $10M$25M

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