Luxury Market Focus OYUNA operates as a high-end cashmere luxury brand with a global B2C and B2B customer base, presenting opportunities to target premium retail partners and luxury department stores seeking sustainable and exclusive apparel collections.

Sustainability Leadership The company's collaboration with Ultrafabrics for animal-free fabrics and partnership with eco-conscious influencer Lily Cole highlight its commitment to sustainability, making it attractive to customers and partners prioritizing eco-friendly luxury products.

Growing Digital Presence Utilizing a diverse tech stack including Google Analytics and AWS, OYUNA demonstrates a strong online platform ideal for expanding digital marketing efforts and personalized e-commerce experiences to reach wider markets.

Emerging Market Potential With revenue estimates between 1 million and 10 million and a manageable team size, there are significant opportunities to scale through new collections, collaborations, and expanding into emerging international markets with a focus on sustainable luxury.

Partnership Opportunities Recent collaborations with influential figures and sustainable fabric manufacturers suggest ongoing potential for strategic partnerships, opening avenues for joint ventures, co-branded products, and exclusive capsule collections aimed at affluent consumers.