Insights

Premium Product Appeal Pals offers a high-quality, natural beverage with a unique positioning centered around premium spirits and real fruit extracts, appealing to health-conscious consumers seeking authentic and natural drink options. This creates opportunities to target health-focused retail outlets, hospitality venues, and premium event collaborations.

Sustainable & Natural Focus The company's emphasis on all-natural, low-sugar, vegan-friendly, and preservative-free ingredients aligns with the rising consumer demand for clean label products, opening avenues to partner with organic stores, eco-conscious brands, and health-focused distribution channels.

Technology & Digital Presence Utilizing advanced tech stack elements like Google Analytics, Mailchimp, and Cloudflare indicates a strong digital strategy. This presents opportunities for targeted marketing campaigns, data-driven outreach, and online promotional collaborations to boost brand visibility and sales.

Market Trends & Expansion Recent news highlights a global interest in low-earth orbit satellite connectivity for enterprise services, which could open potential B2B sales channels in tech, logistics, and remote operational sectors, leveraging the company's innovative approach to distribution and corporate partnerships.

Growth Potential & Development Despite a modest revenue base below $10 million and a lean team, Pals demonstrates strong potential for growth through strategic partnerships, expanding product lines, and increasing market penetration, especially in premium and health-conscious segments domestically and internationally.

Pals Tech Stack

Pals uses 8 technology products and services including jQuery CDN, Open Graph, Cloudflare, and more. Explore Pals's tech stack below.

  • jQuery CDN
    Content Delivery Network
  • Open Graph
    Content Management System
  • Cloudflare
    Content Management System
  • Mailchimp
    Email
  • jQuery
    Javascript Libraries
  • Priority Hints
    Performance
  • HSTS
    Security
  • Google Analytics
    Web Analytics

Media & News

Pals's Email Address Formats

Pals uses at least 1 format(s):
Pals Email FormatsExamplePercentage
First.Last@drinkpals.co.nzJohn.Doe@drinkpals.co.nz
40%
First.Last@drinkpals.co.nzJohn.Doe@drinkpals.co.nz
10%
First.Last@drinkpals.co.nzJohn.Doe@drinkpals.co.nz
40%
First.Last@drinkpals.co.nzJohn.Doe@drinkpals.co.nz
10%

Frequently Asked Questions

Where is Pals's headquarters located?

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Pals's main headquarters is located at Auckland, NZ. The company has employees across 5 continents, including North AmericaOceaniaAsia.

What is Pals's stock symbol?

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Pals is a publicly traded company; the company's stock symbol is LEO.

What is Pals's official website and social media links?

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Pals's official website is drinkpals.co.nz and has social profiles on LinkedIn.

What is Pals's NAICS code?

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Pals's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Pals have currently?

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As of October 2025, Pals has approximately 85 employees across 5 continents, including North AmericaOceaniaAsia. Key team members include Head Of Marketing: K. C.Head Of Operations: J. S.Head Of Brand & Marketing: M. A.. Explore Pals's employee directory with LeadIQ.

What industry does Pals belong to?

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Pals operates in the Food and Beverage Services industry.

What technology does Pals use?

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Pals's tech stack includes jQuery CDNOpen GraphCloudflareMailchimpjQueryPriority HintsHSTSGoogle Analytics.

What is Pals's email format?

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Pals's email format typically follows the pattern of First.Last@drinkpals.co.nz. Find more Pals email formats with LeadIQ.

When was Pals founded?

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Pals was founded in 2019.
Pals

Pals

Food and Beverage ServicesAuckland, New Zealand51-200 Employees

Pals cans are filled with nothing but the best– PREMIUM SPIRITS & REAL FRUIT extracts from premium fruit producing regions – to create one hell of a tasty drink. Like that drink you’d mix yourself if you could just get your hands on a clean glass, a couple of lemons and an award-winning mixologist.

As well as being labelled ‘THE BEST TASTING ONE’ Pals are all-natural, low in sugar, gluten free, vegan friendly AND free from artificial colours, sweeteners, preservatives and ingredients you can’t pronounce. Basically, we’ve shown bad stuff the door and told good stuff to get on over here because the sun’s out, the music’s on and all our pals (with Pals) are here.

Section iconCompany Overview

Headquarters
Auckland, NZ
Stock Symbol
LEO
NAICS Code
722 - Food Services and Drinking Places
Founded
2019
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Pals's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Pals's revenue is estimated to be in the range of $1M$10M

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