Merchant care PandaPay emphasizes personalized ongoing care and transparent pricing, signaling a sales opportunity to offer premium onboarding, dedicated account management, and education services to merchants seeking simpler, fee-transparent payment solutions.

Crypto integrations Recent partnerships with Dello to enable crypto payments and encrypted integrations into PandaPay’s smart terminals present a chance to upsell crypto-related settlement tools, secure wallet features, and developer-friendly APIs for fintech customers looking to diversify payment options.

SMB focus With a mid-market to small business footprint (employees 51-200) and revenue in the multi-million range, there is a strong opportunity to position PandaPay as a cost-efficient, transparent payments partner for growing merchants seeking predictable pricing and strong support.

Tech stack leverage Existing tech integrations (Shopify, WordPress, Zoho, HubSpot, LiveChat) indicate a path to targeted solution bundles for e-commerce and service businesses, enabling cross-sell of payment gateway enhancements, CRM integration, and customer support tooling.

Expansion potential The focus on education, world-class service, and support aligns with selling professional services, onboarding programs, and merchant success initiatives to reduce churn and increase average revenue per user through value-added services.