Sustainable edge Opportunity to upsell FSC certified paper and eco-friendly printing services to clients prioritizing sustainability; highlight zero-waste, water- and alcohol-reduction benefits as a differentiator for environmentally conscious brands and organizations.

High-mix low-volume Capitalize on low minimums and bespoke customization for single-item or small-batch projects such as hardcover books, posters, invites, and stationery to attract boutique publishers, event planners, and niche brands seeking premium print with flexible run sizes.

Integrated design Position as a design partner offering end-to-end support from concept to finished product using in-house bindery and digital printing; target clients needing collaboration on branding assets, layouts, and production workflows.

Expansion anchor Leverage the Hemlock acquisition history and existing leadership in sales and marketing to approach mid-market printers, design studios, and retailers seeking scalable, high-quality print services with a proven, integrated supply chain.

Digital sophistication Promote technology stack efficiencies and online capabilities (eCommerce, ads, CRM, automation) as a value driver for clients aiming to streamline ordering, reduce cycle times, and improve campaign print responsiveness across marketing initiatives.