Educational Market Niche Parksite's focus on educating architects, builders, and designers about unique products presents a sales opportunity by creating demand and emphasizing value to potential customers.

Expansion Partnerships Recent expansion partnerships with companies like TimberTech, Silvermine Stone, and Tando Composites provide avenues for cross-selling opportunities and reaching new customer segments.

Tech Integration Utilization of technology tools such as Microsoft Azure, jQuery, and Cisco can be leveraged to streamline sales processes, enhance customer engagement, and improve overall efficiency in targeting potential clients.

Strategic Hiring Key hiring of personnel like Chris Swenson as the vice president of human resources can contribute to a more robust sales strategy by aligning HR functions with sales goals and ensuring top talent acquisition to drive business growth.

Market Expansion Collaborations with various partners, including Tando Composites, indicate a push for market expansion. This expansion provides an opportunity to explore new territories, increase brand visibility, and capture a broader customer base.