Upsell Opportunities PaseaPerros.com already includes pet insurance with every booking; there is room to increase ARPU by offering higher-coverage insurance options and add-ons like enhanced GPS tracking or luxury photo/video updates, and by partnering with insurers for bundled plans.

Market Expansion With operations centered in Rosario, Santa Fe and a mid-sized team, the company could pursue expansion into neighboring Latin American markets or deepen penetration in Argentina through partnerships with local veterinarians, pet stores, and dog-walking networks to onboard more walkers and customers.

Analytics Growth The tech stack includes Facebook Pixel and Mixpanel, which can be leveraged to optimize customer acquisition, retention, and walker onboarding; run channel experiments and measure lifetime value to prioritize sales efforts and allocate budget efficiently.

Strategic Partnerships There is clear potential to form B2B partnerships with pet brands, veterinary clinics, and pet insurers for referral programs, co-branded marketing, and bundled services that drive new customers and higher engagement on the platform.

Scale Enablement As a small-to-mid sized platform, PaseaPerros.com could scale through a partner-led onboarding program that standardizes verification and insurance coverage, enabling rapid expansion of walker networks and service areas without proportionally increasing internal headcount.