Path to Purchase Institute Employee Directory
Market ResearchIllinois, United States11-50 Employees
The Path to Purchase Institute (P2PI) is a market research organization based in Chicago, Illinois, serving consumer product marketers, brand managers, retailers, agencies and solution providers. It centers on the omnichannel shopper journey, addressing in-store experiences and digital channels to provide a holistic view for executives. P2PI combines insights, research and practical resources across areas such as in-store activations, digital commerce, retail media, brand marketing, consumer trends and analytics. The organization has a staff of 11-50 employees and is located at 8550 West Bryn Mawr Avenue Suite 200, Chicago, IL 60631. The company maintains a web presence at https://p2pi.com and has participated in industry events including the Retail Media Summit and P2PI LIVE.