Insights

Industry breadth Target P2PI as a centralized source for retailer and brand marketing insights across omnichannel paths to purchase, offering opportunities to deploy advertising, sponsorships, and content partnerships with their events and publications.

Omnichannel focus Leverage P2PI’s emphasis on in-store to digital transitions to offer integrated marketing solutions, including retail media, digital commerce analytics, and omnichannel shopper insights for brand clients seeking cohesive omnichannel strategies.

Executive audience Engage their consumer brand marketer and retailer executive audience through high-level thought leadership, sponsored research, and executive briefings that align with drivers of growth and innovation in commerce marketing.

Industry events Explore sponsorships, speaking slots, and attendee lead generation at their Retail Media Summit and OmniShopper Awards to access decision-makers and showcase capabilities in a high-visibility setting.

Growth signals Position offerings to complement P2PI’s stated focus areas such as retail media, shopper behavior analytics, and insights; consider partnerships with their tech stack partners (HubSpot, AWS, Algolia) to deliver integrated solutions.

Similar companies to Path to Purchase Institute

Path to Purchase Institute Tech Stack

Path to Purchase Institute uses 8 technology products and services including Google AdSense, HubSpot Analytics, Amazon Web Services, and more. Explore Path to Purchase Institute's tech stack below.

Media & News

Path to Purchase Institute's Email Address Formats

Path to Purchase Institute uses at least 2 email formats:
Path to Purchase Institute Email FormatsExamplePercentage
FLast@p2pi.orgJDoe@p2pi.org
100%
FLast@p2pi.comJDoe@p2pi.com
100%

Frequently Asked Questions

What is Path to Purchase Institute's phone number?

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You can contact Path to Purchase Institute's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Path to Purchase Institute's official website and social media links?

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Path to Purchase Institute's official website is p2pi.com and has social profiles on LinkedIn.

How much revenue does Path to Purchase Institute generate?

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As of October 2026, Path to Purchase Institute's annual revenue is estimated to be $10M - $25M.

What is Path to Purchase Institute's NAICS code?

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Path to Purchase Institute's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Path to Purchase Institute have currently?

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As of October 2026, Path to Purchase Institute has approximately 30 employees across 4 continents, including North America, Asia and Africa. Key team members include President: J. S., Owner: D. B. and Marketing Manager: M. F. Explore Path to Purchase Institute's employee directory with LeadIQ.

What industry does Path to Purchase Institute belong to?

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Path to Purchase Institute operates in the Market Research industry.

What technology does Path to Purchase Institute use?

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Path to Purchase Institute's tech stack includes Google AdSense, HubSpot Analytics, Amazon Web Services, Drupal, Osano, Shopify, Algolia and Vimeo.

What is Path to Purchase Institute's email format?

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Path to Purchase Institute's email format typically follows the pattern of FLast@p2pi.org. Find more Path to Purchase Institute email formats with LeadIQ.

When was Path to Purchase Institute founded?

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Path to Purchase Institute was founded in 2003.
Path to Purchase Institute logo

Path to Purchase Institute

Market ResearchIllinois, United States11-50 Employees

The Path to Purchase Institute (P2PI) is a market research organization based in Chicago, Illinois, serving consumer product marketers, brand managers, retailers, agencies and solution providers. It centers on the omnichannel shopper journey, addressing in-store experiences and digital channels to provide a holistic view for executives. P2PI combines insights, research and practical resources across areas such as in-store activations, digital commerce, retail media, brand marketing, consumer trends and analytics. The organization has a staff of 11-50 employees and is located at 8550 West Bryn Mawr Avenue Suite 200, Chicago, IL 60631. The company maintains a web presence at https://p2pi.com and has participated in industry events including the Retail Media Summit and P2PI LIVE.

Section iconCompany Overview

Phone number
Website
p2pi.com
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
2003
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Path to Purchase Institute's revenue is estimated to be in the range of $10M - $25M

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