Insights

Growing Brand Portfolio Pattern Brands manages a diverse and expanding portfolio of high-quality home-life brands, presenting numerous cross-selling opportunities to retail partners and wholesale distributors looking to enhance their home goods offerings with established and differentiated products.

Strong Funding & Revenue With recent Series B funding of 25 million dollars and revenues ranging between 25 to 50 million dollars, Pattern Brands demonstrates solid financial health and growth potential, making them a compelling partner for wholesale and distribution channels seeking reliable and scalable brands.

Strategic Acquisitions Pattern Brands’ active acquisition strategy, including the recent 140 million dollar purchase of Letterfolk, indicates a willingness to expand their portfolio with unique, IP-driven brands, creating opportunities for wholesale partners to access new and innovative product lines.

Customer Engagement Focus The company's emphasis on differentiated products with high customer feedback and organic growth suggests target markets with engaged, loyal audiences—ideal for retail partners seeking brands with strong retention and organic sales potential.

Technology-Driven Growth Pattern Brands employs a tech stack that includes tools like Facebook Pixel and Amazon Pay, indicating their focus on digital marketing and e-commerce expansion—partnership opportunities could involve leveraging these platforms to boost product visibility and sales through digital channels.

Pattern Brands Tech Stack

Pattern Brands uses 8 technology products and services including Facebook Pixel, Loadable-Components, Preact, and more. Explore Pattern Brands's tech stack below.

  • Facebook Pixel
    Analytics
  • Loadable-Components
    Javascript Libraries
  • Preact
    Javascript Libraries
  • Amazon Pay
    Payment Processing
  • HSTS
    Security
  • X-XSS-Protection
    Security
  • Adobe Creative Suite
    Visualisation Software
  • Facebook
    Widgets

Pattern Brands's Email Address Formats

Pattern Brands uses at least 1 format(s):
Pattern Brands Email FormatsExamplePercentage
First.Last@patternbrands.comJohn.Doe@patternbrands.com
61%
First@patternbrands.comJohn@patternbrands.com
34%
Last@patternbrands.comDoe@patternbrands.com
4%
Middle@patternbrands.comMichael@patternbrands.com
1%

Frequently Asked Questions

Where is Pattern Brands's headquarters located?

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Pattern Brands's main headquarters is located at 228 Park Ave S, PMB 73891 New York, NY 10003, US. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Pattern Brands's stock symbol?

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Pattern Brands is a publicly traded company; the company's stock symbol is PTRN.

What is Pattern Brands's official website and social media links?

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Pattern Brands's official website is patternbrands.com and has social profiles on LinkedInCrunchbase.

What is Pattern Brands's NAICS code?

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Pattern Brands's NAICS code is 31-33 - Manufacturing.

How many employees does Pattern Brands have currently?

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As of October 2025, Pattern Brands has approximately 62 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Business Officer, Co-Founder: S. D.Vice President Of Finance: M. A.Head Of People: J. S.. Explore Pattern Brands's employee directory with LeadIQ.

What industry does Pattern Brands belong to?

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Pattern Brands operates in the Manufacturing industry.

What technology does Pattern Brands use?

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Pattern Brands's tech stack includes Facebook PixelLoadable-ComponentsPreactAmazon PayHSTSX-XSS-ProtectionAdobe Creative SuiteFacebook.

What is Pattern Brands's email format?

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Pattern Brands's email format typically follows the pattern of First.Last@patternbrands.com. Find more Pattern Brands email formats with LeadIQ.

How much funding has Pattern Brands raised to date?

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As of October 2025, Pattern Brands has raised $25M in funding. The last funding round occurred on Feb 23, 2022 for $25M.

When was Pattern Brands founded?

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Pattern Brands was founded in 2019.
Pattern Brands

Pattern Brands

ManufacturingUnited States51-200 Employees

Pattern Brands acquires and grows a high-quality portfolio of home-life brands that start online and expand multi-channel.. Our in-house M&A and operations teams work closely with brand founders to transition ownership and drive growth post acquisition through brand centric marketing, operational and multi-channel opportunities. 

We own and operate 7 brands and are actively expanding our portfolio across the home goods space.

Our acquisition criteria include

Established financials of $1M to $35M in annual revenue with >10% EBITDA margins
Differentiated products with unique IP and strong customer feedback
Large and engaged audiences with high retention rates and organic growth

For M&A opportunities, please visit us at ginlane.com or email us at acquisitions@patternbrands.com

For opportunities to carry our brands through wholesale, please email us at sales@patternbrands.com

If you’re interested in buying products for yourself or friends, please visit us at patternbrands.com

The team behind Pattern Brands was formerly Gin Lane, a brand-building agency that launched +50 DTC startups, creating +$15 billion in market value - including Harry's, Sweetgreen, Hims, Smile Direct Club, Everlane, Stadium Goods, Recess, and more

Pattern Brands has raised $100M in funding and is backed by Primary, RRE, Toba Capital, Victory Park Capital, Verlinvest, BAM Elevate, Kleiner Perkins, and other leading investors.

Section iconCompany Overview

Headquarters
228 Park Ave S, PMB 73891 New York, NY 10003, US
Stock Symbol
PTRN
NAICS Code
31-33 - Manufacturing
Founded
2019
Employees
51-200

Section iconFunding & Financials

  • $25M

    Pattern Brands has raised a total of $25M of funding over 5 rounds. Their latest funding round was raised on Feb 23, 2022 in the amount of $25M.

  • $25M$50M

    Pattern Brands's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M

    Pattern Brands has raised a total of $25M of funding over 5 rounds. Their latest funding round was raised on Feb 23, 2022 in the amount of $25M.

  • $25M$50M

    Pattern Brands's revenue is estimated to be in the range of $25M$50M

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