Insights

Growing Portfolio Pattern Brands manages a diverse and expanding portfolio of high-quality home-life brands that start online and grow multi-channel, presenting multiple opportunities for wholesale and retail partnerships across various product categories.

Strategic Acquisitions With recent acquisitions like NextWave and ROI Hunter, Pattern is actively enhancing its capabilities in TikTok commerce and product-level advertising, creating avenues for brands and sellers to tap into AI-driven marketing and creator-led commerce channels.

Financial Stability Pattern maintains a solid revenue base between $25M and $50M with proven profitability and high EBITDA margins, offering a reliable partner for scaling distribution, supply chain, and fulfillment services across its brands.

Digital Focus The company's tech stack includes advanced digital marketing and e-commerce tools such as Google Ads, Figma, and Affirm, indicating opportunities for collaboration on digital marketing, online sales optimization, and innovative payment solutions.

Market Engagement With a strong presence on TikTok and recent expansion into creator-led commerce, Pattern offers sales opportunities through influencer collaborations, social commerce integrations, and content-driven marketing strategies targeting engaged and organic audiences.

Pattern Tech Stack

Pattern uses 8 technology products and services including Google Ads, Figma, Google Workspace, and more. Explore Pattern's tech stack below.

  • Google Ads
    Advertising
  • Figma
    Design
  • Google Workspace
    Email
  • Emotion
    Javascript Frameworks
  • Loadable-Components
    Javascript Libraries
  • Affirm
    Payment Processing
  • Venmo
    Payment Processing
  • HTTP/3
    Web & Portal Technology

Media & News

Pattern's Email Address Formats

Pattern uses at least 1 format(s):
Pattern Email FormatsExamplePercentage
First.Last@patternbrands.comJohn.Doe@patternbrands.com
61%
First@patternbrands.comJohn@patternbrands.com
34%
Last@patternbrands.comDoe@patternbrands.com
4%
Middle@patternbrands.comMichael@patternbrands.com
1%

Frequently Asked Questions

What is Pattern's stock symbol?

Minus sign iconPlus sign icon
Pattern is a publicly traded company; the company's stock symbol is PTRN.

What is Pattern's official website and social media links?

Minus sign iconPlus sign icon
Pattern's official website is patternbrands.com and has social profiles on LinkedInCrunchbase.

What is Pattern's NAICS code?

Minus sign iconPlus sign icon
Pattern's NAICS code is 31-33 - Manufacturing.

How many employees does Pattern have currently?

Minus sign iconPlus sign icon
As of December 2025, Pattern has approximately 61 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Cro Product Manager & Operations: Y. N.Chief Business Officer, Co-Founder: S. D.Vice President Of Finance: M. A.. Explore Pattern's employee directory with LeadIQ.

What industry does Pattern belong to?

Minus sign iconPlus sign icon
Pattern operates in the Manufacturing industry.

What technology does Pattern use?

Minus sign iconPlus sign icon
Pattern's tech stack includes Google AdsFigmaGoogle WorkspaceEmotionLoadable-ComponentsAffirmVenmoHTTP/3.

What is Pattern's email format?

Minus sign iconPlus sign icon
Pattern's email format typically follows the pattern of First.Last@patternbrands.com. Find more Pattern email formats with LeadIQ.

How much funding has Pattern raised to date?

Minus sign iconPlus sign icon
As of December 2025, Pattern has raised $25M in funding. The last funding round occurred on Feb 23, 2022 for $25M.

When was Pattern founded?

Minus sign iconPlus sign icon
Pattern was founded in 2019.

Pattern

ManufacturingNew York, United States51-200 Employees

Pattern Brands acquires and grows a high-quality portfolio of home-life brands that start online and expand multi-channel.. Our in-house M&A and operations teams work closely with brand founders to transition ownership and drive growth post acquisition through brand centric marketing, operational and multi-channel opportunities. 

We own and operate 7 brands and are actively expanding our portfolio across the home goods space.

Our acquisition criteria include

Established financials of $1M to $35M in annual revenue with >10% EBITDA margins
Differentiated products with unique IP and strong customer feedback
Large and engaged audiences with high retention rates and organic growth

For M&A opportunities, please visit us at ginlane.com or email us at acquisitions@patternbrands.com

For opportunities to carry our brands through wholesale, please email us at sales@patternbrands.com

If you’re interested in buying products for yourself or friends, please visit us at patternbrands.com

The team behind Pattern Brands was formerly Gin Lane, a brand-building agency that launched +50 DTC startups, creating +$15 billion in market value - including Harry's, Sweetgreen, Hims, Smile Direct Club, Everlane, Stadium Goods, Recess, and more

Pattern Brands has raised $100M in funding and is backed by Primary, RRE, Toba Capital, Victory Park Capital, Verlinvest, BAM Elevate, Kleiner Perkins, and other leading investors.

Section iconCompany Overview

Stock Symbol
PTRN
NAICS Code
31-33 - Manufacturing
Founded
2019
Employees
51-200

Section iconFunding & Financials

  • $25M

    Pattern has raised a total of $25M of funding over 5 rounds. Their latest funding round was raised on Feb 23, 2022 in the amount of $25M.

  • $25M$50M

    Pattern's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M

    Pattern has raised a total of $25M of funding over 5 rounds. Their latest funding round was raised on Feb 23, 2022 in the amount of $25M.

  • $25M$50M

    Pattern's revenue is estimated to be in the range of $25M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.