Insights

Global Expansion Opportunities Paula's Choice Skincare has been actively launching new products and expanding into international markets like India and the Philippines. These expansions present growth opportunities for sales in these regions, tapping into the rising demand for quality skincare products.

Strategic Partnerships for Distribution Through partnerships with major beauty retailers like Sephora, Paula's Choice has enhanced its distribution channels and increased brand visibility. Leveraging these strategic partnerships can drive sales growth by reaching a wider audience through established retail networks.

Innovative Product Offerings The continuous launch of innovative products such as AHA alternatives and advanced sun protection moisturizers showcases Paula's Choice commitment to product development. Capitalizing on these unique offerings can attract new customers and boost sales through product differentiation.

Sustainability-driven Customer Engagement By partnering with EcoCart to offer carbon-neutral ordering options, Paula's Choice demonstrates a commitment to sustainability. This eco-friendly initiative can resonate well with conscientious consumers, driving sales by appealing to a growing segment of environmentally conscious customers.

Data-driven Marketing Strategies With a tech stack that includes tools like Google Analytics and New Relic, Paula's Choice leverages data-driven insights for marketing strategies. By optimizing marketing campaigns based on consumer behavior analytics, sales teams can target relevant audiences effectively and drive conversions.

Paula's Choice Skincare Tech Stack

Paula's Choice Skincare uses 8 technology products and services including MouseFlow, Google Analytics, Mobify, and more. Explore Paula's Choice Skincare's tech stack below.

  • MouseFlow
    Analytics
  • Google Analytics
    Analytics
  • Mobify
    E-commerce
  • iGoDigital
    Personalization
  • Microsoft Azure
    Platform As A Service
  • Ruby
    Programming Languages
  • New Relic
    Real User Monitoring
  • Twitter
    Widgets

Media & News

Paula's Choice Skincare's Email Address Formats

Paula's Choice Skincare uses at least 1 format(s):
Paula's Choice Skincare Email FormatsExamplePercentage
First.Last@paulaschoice.comJohn.Doe@paulaschoice.com
89%
FirstL@paulaschoice.comJohnD@paulaschoice.com
5%
First@paulaschoice.comJohn@paulaschoice.com
4%
First.Middle@paulaschoice.comJohn.Michael@paulaschoice.com
2%

Frequently Asked Questions

Where is Paula's Choice Skincare's headquarters located?

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Paula's Choice Skincare's main headquarters is located at 605 5th Avenue South Suite 800 Seattle, WA 98104 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Paula's Choice Skincare's phone number?

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You can contact Paula's Choice Skincare's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Paula's Choice Skincare's official website and social media links?

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Paula's Choice Skincare's official website is paulaschoice.com and has social profiles on LinkedIn.

How much revenue does Paula's Choice Skincare generate?

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As of December 2024, Paula's Choice Skincare's annual revenue reached $750M.

What is Paula's Choice Skincare's NAICS code?

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Paula's Choice Skincare's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does Paula's Choice Skincare have currently?

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As of December 2024, Paula's Choice Skincare has approximately 568 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: E. K.Chief Information Officer: G. S.Chief Digital & Commercial Officer: S. F.. Explore Paula's Choice Skincare's employee directory with LeadIQ.

What industry does Paula's Choice Skincare belong to?

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Paula's Choice Skincare operates in the Personal Care Product Manufacturing industry.

What technology does Paula's Choice Skincare use?

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Paula's Choice Skincare's tech stack includes MouseFlowGoogle AnalyticsMobifyiGoDigitalMicrosoft AzureRubyNew RelicTwitter.

What is Paula's Choice Skincare's email format?

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Paula's Choice Skincare's email format typically follows the pattern of . Find more Paula's Choice Skincare email formats with LeadIQ.

When was Paula's Choice Skincare founded?

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Paula's Choice Skincare was founded in 1995.
Paula's Choice Skincare

Paula's Choice Skincare

Personal Care Product ManufacturingWashington, United States501-1000 Employees

WE KNOW SKIN. All facts, no fluff. Since 1995.

We are Paula’s Choice Skincare, a global skin care company founded in the US (Seattle) in 1995. Paula’s Choice is an ambitious, fast-growing brand with an inspiring mission: We uncover the truth about skin care & deliver smart, safe products based on scientific research—without gimmicks & misleading claims. Part of Unilever Prestige since 2021, we are proud to present our core values & continue to grow together with our sister brands.
  
We are proud to consistently show high, double-digit growth. Our main business (75%) is direct-to-consumer via our e-commerce business, making us a fast-paced & profitable organization. 

Paula’s Choice is committed to diversity. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. If you share our values & our enthusiasm for empowering people to achieve their own definition of beautiful, Paula’s Choice could be the perfect fit for you.

Section iconCompany Overview

Headquarters
605 5th Avenue South Suite 800 Seattle, WA 98104 US
Phone number
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
1995
Employees
501-1000

Section iconFunding & Financials

  • $100M$1B

    Paula's Choice Skincare's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Paula's Choice Skincare's revenue is in the range of $100M$1B

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