Insights

Strong user base Pazu Games commands a massive mobile audience for Avatar World with over 280 million downloads, 11 million daily users and 42 million monthly active players, indicating substantial opportunities for cross-promotions, in-game advertising, and premium content partnerships.

Global footprint The game is ranked as the number one role-play title in dozens of countries, suggesting regional market potential for localization, targeted marketing campaigns, and partnerships with local brands to expand user acquisition and engagement.

Monetization readiness With reported revenue between 100 and 250 million dollars and a scalable mobile platform, there is potential to propose additional monetization channels such as in-app purchases optimization, sponsorships, and branded content collaborations.

Creative IP engine As a creative entertainment and IP company with a strong world-building foundation, Pazu Games may be open to licensing, co-development of new IP extensions, and collaborations around event-driven experiences to extend lifecycle and ARPU.

Tech and data maturity The tech stack includes analytics and collaboration tools (Tableau, QlikView, Apache Airflow, Slack) and AI support (ChatGPT), indicating readiness for data-driven marketing partnerships, personalization platforms, and performance optimization initiatives.

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Pazu Games Tech Stack

Pazu Games uses 8 technology products and services including Google AdSense, QlikView, Tableau, and more. Explore Pazu Games's tech stack below.

Pazu Games's Email Address Formats

Pazu Games uses at least 2 email formats:
Pazu Games Email FormatsExamplePercentage
First@pazugames.comJohn@pazugames.com
93%
Last@pazugames.comDoe@pazugames.com
7%

Frequently Asked Questions

What is Pazu Games's official website and social media links?

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Pazu Games's official website is pazugames.com and has social profiles on LinkedIn.

How much revenue does Pazu Games generate?

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As of August 2026, Pazu Games's annual revenue is estimated to be $100M - $250M.

What is Pazu Games's NAICS code?

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Pazu Games's NAICS code is 5112 - Software Publishers.

How many employees does Pazu Games have currently?

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As of August 2026, Pazu Games has approximately 137 employees across 4 continents, including Asia, South America and Europe. Key team members include Vp Of Human Resources: N. S., Head Of Studio: S. W. and Head Of Analysis: T. B. T. Explore Pazu Games's employee directory with LeadIQ.

What industry does Pazu Games belong to?

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Pazu Games operates in the Mobile Gaming Apps industry.

What technology does Pazu Games use?

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Pazu Games's tech stack includes Google AdSense, QlikView, Tableau, Apache Airflow, Figma, Zendesk, ChatGPT and Slack.

What is Pazu Games's email format?

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Pazu Games's email format typically follows the pattern of First@pazugames.com. Find more Pazu Games email formats with LeadIQ.

When was Pazu Games founded?

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Pazu Games was founded in 2014.
Pazu Games logo

Pazu Games

Mobile Gaming AppsNorthern District, Israel51-200 Employees

Pazu Games is a mid-sized mobile gaming developer based in Yokneam Illit, in the Northern District of Israel. The company develops apps aimed at children and their families, combining entertaining gameplay with educational elements. Its catalog includes 48 titles that have performed well in charts and has surpassed 120 million downloads worldwide.

Its products target parents and kids, offering family-friendly experiences designed to be engaging and educational. In the competitive space of children's mobile content, Pazu positions itself as a growing player with a sizable, globally distributed catalog. In January 2025, the Stardust City update was launched, representing a notable product development for the company.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Pazu Games's revenue is estimated to be in the range of $100M - $250M

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