Insights

Strategic Fit Peak Resorts is now part of the Vail Resorts family, indicating potential cross-sell opportunities for unified pass products, loyalty programs, and integrated guest experiences across a larger ski portfolio.

Proximity Advantage With 13 of 14 resorts within 100 miles of major Northeast and Midwest metros, there is strong potential for targeted marketing partnerships, shuttle and hospitality bundles, and short-stay guest acquisition channels.

Diversified Activities Resorts offer skiing, tubing, terrain parks, lodging, dining, rentals, lessons, and summer activities, presenting multiple angles for upsell campaigns, bundled offers, and cross-promotional B2B collaborations (equipment brands, apparel, training programs).

Tech and Data Existing tech stack (Tableau, Microsoft Advertising, .NET, cloud and security tools) suggests opportunities for advanced analytics-driven growth, targeted digital campaigns, and enhanced guest personalization across properties.

Financial Readiness Revenue range and scale of Peak Resorts alongside Vail’s broader financials indicate capacity for co-branded capital-intensive initiatives, loyalty program expansion, and joint promotions that can drive higher per-guest spend.

Peak Resorts Tech Stack

Peak Resorts uses 8 technology products and services including Alteryx, DoubleClick Floodlight, Adobe Audience Manager, and more. Explore Peak Resorts's tech stack below.

  • Alteryx
    Advanced Analytics And Data Science
  • DoubleClick Floodlight
    Advertising
  • Adobe Audience Manager
    Data Management
  • FreedomPay
    E-commerce Platforms
  • Oracle Essbase
    Middleware Software
  • Extreme Networks
    Network Hardware
  • UNIX Shell
    Operating Systems
  • Scala
    Programming Languages

Media & News

Peak Resorts's Email Address Formats

Peak Resorts uses at least 2 format(s):
Peak Resorts Email FormatsExamplePercentage
FLast@peakresorts.comJDoe@peakresorts.com
85%
Last@peakresorts.comDoe@peakresorts.com
7%
FirstLast@peakresorts.comJohnDoe@peakresorts.com
8%
FLast@vailresorts.comJDoe@vailresorts.com
79%
First.Last@vailresorts.comJohn.Doe@vailresorts.com
15%
FirstL@vailresorts.comJohnD@vailresorts.com
5%
FiLast@vailresorts.comJoDoe@vailresorts.com
1%

Frequently Asked Questions

What is Peak Resorts's phone number?

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You can contact Peak Resorts's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Peak Resorts's stock symbol?

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Peak Resorts is a publicly traded company; the company's stock symbol is SKIS.

What is Peak Resorts's official website and social media links?

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Peak Resorts's official website is vailresorts.com and has social profiles on LinkedIn.

What is Peak Resorts's SIC code NAICS code?

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Peak Resorts's SIC code is 7011 - Hotels and Motels NAICS code is 7139 - Other Amusement and Recreation Industries.

How many employees does Peak Resorts have currently?

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As of July 2026, Peak Resorts has approximately 1K employees across 3 continents, including North AmericaAsiaEurope. Key team members include Vice-President Of Business: R. D.Instructor Training Director: P. H.General Manager: W. K.. Explore Peak Resorts's employee directory with LeadIQ.

What industry does Peak Resorts belong to?

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Peak Resorts operates in the Recreational Facilities and Services industry.

What technology does Peak Resorts use?

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Peak Resorts's tech stack includes AlteryxDoubleClick FloodlightAdobe Audience ManagerFreedomPayOracle EssbaseExtreme NetworksUNIX ShellScala.

What is Peak Resorts's email format?

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Peak Resorts's email format typically follows the pattern of FLast@peakresorts.com. Find more Peak Resorts email formats with LeadIQ.

When was Peak Resorts founded?

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Peak Resorts was founded in 1982.
Peak Resorts logo

Peak Resorts

Recreational Facilities and ServicesColorado, United States1001-5000 Employees

Peak Resorts is a recreational facilities company that is now part of the Vail Resorts family, based in Broomfield, Colorado, United States, and employs between 1,001 and 5,000 people. It previously operated as Peak Resorts (NASDAQ: SKIS) with its headquarters in Missouri. The company owns and operates 14 ski resorts in the United States, 13 of which are company-owned, with the majority located within about 100 miles of major markets such as New York City, Boston, Philadelphia, Cleveland and St. Louis, enabling day- and overnight-drive access. The resorts offer a range of activities and services, including skiing, snowboarding, terrain parks, tubing, dining, lodging, equipment rentals and sales, instruction, and summer activities such as mountain biking, across its individually branded properties. The organization is part of Vail Resorts and can be accessed through vailresorts.com.

Section iconCompany Overview

Phone number
SIC Code
7011 - Hotels and Motels
Stock Symbol
SKIS
NAICS Code
7139 - Other Amusement and Recreation Industries
Founded
1982
Employees
1001-5000

Section iconFunding & Financials

  • $25M$50M

    Peak Resorts's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Peak Resorts's revenue is estimated to be in the range of $25M$50M

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