Insights

Expanding Product Portfolio Pedigree Wholesale has recently launched multiple innovative product ranges including collagen-based dog chews, cooling products, and new toy collections under its exclusive All For Paws brand, indicating a focus on diversified and market-driven product offerings to attract a broad customer base.

Strong Brand Exclusives The company's portfolio includes several exclusive brands such as Chuckit!, JW, Walter Harrison's, and Hikari, presenting opportunities for retail partners seeking unique and proprietary products that can differentiate their offerings in the competitive pet retail market.

Technological Integration Utilizing advanced e-commerce and site management tools like BigCommerce and Cloudflare, Pedigree Wholesale demonstrates a modern digital infrastructure that can support scalable online ordering and streamlined B2B communication, ideal for engaging online retailers and modern distributors.

Market Expansion Opportunities With nationwide distribution centers and a focus on the UK pet and aquatics industry, Pedigree Wholesale presents potential growth channels for suppliers or partners looking to expand their market reach through a well-established wholesale network.

Recent Strategic Movements Recent partnerships, such as with HugglePets, and leadership additions like the Senior Demand Planner, suggest an active strategy to increase product demand and improve supply chain efficiency—highlighting opportunities for partners aligned with innovation and strategic growth initiatives.

Pedigree Wholesale Limited Tech Stack

Pedigree Wholesale Limited uses 8 technology products and services including Cloudflare, Babel, BigCommerce, and more. Explore Pedigree Wholesale Limited's tech stack below.

  • Cloudflare
    Content Management System
  • Babel
    Development
  • BigCommerce
    E-commerce Platforms
  • JSON-LD
    Javascript Frameworks
  • basket.js
    Javascript Libraries
  • Cloudflare Bot Management
    Security
  • HSTS
    Security
  • Google Tag Manager
    Tag Management

Pedigree Wholesale Limited's Email Address Formats

Pedigree Wholesale Limited uses at least 1 format(s):
Pedigree Wholesale Limited Email FormatsExamplePercentage
FirstL@petproducts.co.ukJohnD@petproducts.co.uk
62%
First.Last@petproducts.co.ukJohn.Doe@petproducts.co.uk
18%
FirstLast@petproducts.co.ukJohnDoe@petproducts.co.uk
13%
Last@petproducts.co.ukDoe@petproducts.co.uk
7%

Frequently Asked Questions

Where is Pedigree Wholesale Limited's headquarters located?

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Pedigree Wholesale Limited's main headquarters is located at Nottingham, England United Kingdom. The company has employees across 3 continents, including EuropeNorth AmericaAfrica.

What is Pedigree Wholesale Limited's phone number?

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You can contact Pedigree Wholesale Limited's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Pedigree Wholesale Limited's official website and social media links?

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Pedigree Wholesale Limited's official website is petproducts.co.uk and has social profiles on LinkedIn.

What is Pedigree Wholesale Limited's NAICS code?

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Pedigree Wholesale Limited's NAICS code is 42 - Wholesale Trade.

How many employees does Pedigree Wholesale Limited have currently?

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As of April 2026, Pedigree Wholesale Limited has approximately 95 employees across 3 continents, including EuropeNorth AmericaAfrica. Key team members include Chief Executive Officer: S. B.Head Of Marketing & Sales: C. V.Head Of Operations: Q. E.. Explore Pedigree Wholesale Limited's employee directory with LeadIQ.

What industry does Pedigree Wholesale Limited belong to?

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Pedigree Wholesale Limited operates in the Wholesale industry.

What technology does Pedigree Wholesale Limited use?

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Pedigree Wholesale Limited's tech stack includes CloudflareBabelBigCommerceJSON-LDbasket.jsCloudflare Bot ManagementHSTSGoogle Tag Manager.

What is Pedigree Wholesale Limited's email format?

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Pedigree Wholesale Limited's email format typically follows the pattern of FirstL@petproducts.co.uk. Find more Pedigree Wholesale Limited email formats with LeadIQ.

When was Pedigree Wholesale Limited founded?

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Pedigree Wholesale Limited was founded in 1972.

Pedigree Wholesale Limited

WholesaleEngland, United Kingdom51-200 Employees

One of the UK's leading wholesalers and distributors to the pet & aquatics industry, with distribution centres nationwide and a head office in Nottingham, England. 

We offer market leading brands to all channels in the pet trade including Independent, National and Online retailers, and our range of brands features many exclusives to the UK market including Chuckit!, JW, Cooper & Co., Hurtta, Walter Harrison's, Hikari, Animal Instincts, All For Paws and many more.

Please contact us at sales@petproducts.co.uk if you are interested in trading with us either as a customer or supplier.

Section iconCompany Overview

Headquarters
Nottingham, England United Kingdom
Phone number
NAICS Code
42 - Wholesale Trade
Founded
1972
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Pedigree Wholesale Limited's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Pedigree Wholesale Limited's revenue is estimated to be in the range of $1M$10M

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