Refrigerated Expertise Peninsula operates a sizeable fleet of more than 100 tractors and 150 trailers, including 53-foot reefers with air-ride suspension. This enables reliable temperature-controlled transport for perishable and sensitive goods, making them an attractive partner for shippers in food and beverage, dairy, meat, produce, and pharmaceutical sectors seeking on-time cold-chain delivery.

Brokerage Growth An in-house brokerage department provides access to reliable outside carriers, delivering flexible capacity and scalable solutions for peak demand and seasonal surges. This can be leveraged to target shippers needing multi-carrier options, tighter service guarantees, and simplified carrier management through a single point of contact.

Regional Strength Based in Florida with a sizable fleet, Peninsula can pursue regional Southeast coverage and expand to broader national service as demand grows. This makes them well-suited for mid-market shippers in the Southeast who value consistent on-time delivery and a trusted, responsive partner.

Tech Enablement Current tech usage includes common web and HR tools; there is an opportunity to propose modern freight-management integrations such as TMS/EDI, telematics, and real-time visibility to streamline carrier onboarding, shipment tracking, and reporting for prospective customers.

Mid-market Partner With 51-200 employees and mid-range revenue, Peninsula can position itself as a reliable, service-focused alternative to larger incumbents for mid-market shippers needing flexible capacity, dedicated support, and customized transport solutions.