Insights

Expanding Market Presence PEP Africa has demonstrated growth through recent office expansions in Brazil and the acquisition of Grupo Avenida, indicating a willingness to explore new markets and diversify its geographic footprint which could open opportunities for localized sales solutions or regional supply chain partnerships.

Strong Brand Leadership As the largest single-brand retailer in Africa with a broad customer base across multiple countries, PEP Africa offers significant potential to collaborate on brand enhancing technologies, customer engagement platforms, and retail innovation solutions tailored to large, diverse audiences.

Technology Integration Utilizing a tech stack that includes Google Cloud, Google Analytics, and other digital tools, PEP Africa is likely focused on improving its e-commerce and data analytics capabilities, making it a prime candidate for advanced digital transformation services and data-driven marketing solutions.

Growing Employee Base With over 200 employees and a strong company culture centered around growth and development, PEP Africa may be interested in solutions that enhance employee engagement, training, and HR management, presenting opportunities for HR tech and workforce empowerment tools.

Competitive Dynamics Identifying Edgars as a key competitor and noting the retailer's expanding footprint suggests that PEP Africa might be seeking strategic partnerships or innovative retail solutions to strengthen its market position and outpace competitors in the African retail sector.

PEP Africa Tech Stack

PEP Africa uses 8 technology products and services including RSS, Font Awesome, Google Cloud, and more. Explore PEP Africa's tech stack below.

  • RSS
    Content Management System
  • Font Awesome
    Font Scripts
  • Google Cloud
    Infrastructure As A Service
  • jQuery
    Javascript Libraries
  • Google Analytics
    Web Analytics
  • SiteOrigin Page Builder
    Web Platform Extensions
  • Apache HTTP Server
    Web Servers
  • Apache
    Web Servers

PEP Africa's Email Address Formats

PEP Africa uses at least 1 format(s):
PEP Africa Email FormatsExamplePercentage
FirstL@pepafrica.comJohnD@pepafrica.com
47%
First@pepafrica.comJohn@pepafrica.com
4%
FirstML@pepafrica.comJohnMD@pepafrica.com
2%
FirstL@pepafrica.comJohnD@pepafrica.com
47%

Frequently Asked Questions

Where is PEP Africa's headquarters located?

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PEP Africa's main headquarters is located at Belhar, 7493 South Africa. The company has employees across 1 continents, including Africa.

What is PEP Africa's official website and social media links?

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PEP Africa's official website is pepafrica.com and has social profiles on LinkedIn.

What is PEP Africa's NAICS code?

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PEP Africa's NAICS code is 44-45 - Retail Trade.

How many employees does PEP Africa have currently?

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As of March 2026, PEP Africa has approximately 300 employees across 1 continents, including Africa. Key team members include Ceo Pep | Africa: B. S.Head Of Marketing: G. A.Operations Financial Controller: D. P.. Explore PEP Africa's employee directory with LeadIQ.

What industry does PEP Africa belong to?

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PEP Africa operates in the Retail industry.

What technology does PEP Africa use?

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PEP Africa's tech stack includes RSSFont AwesomeGoogle CloudjQueryGoogle AnalyticsSiteOrigin Page BuilderApache HTTP ServerApache.

What is PEP Africa's email format?

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PEP Africa's email format typically follows the pattern of FirstL@pepafrica.com. Find more PEP Africa email formats with LeadIQ.

When was PEP Africa founded?

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PEP Africa was founded in 2011.

PEP Africa

RetailBelhar, South Africa201-500 Employees

PEP Africa's mission is to be the best place to WORK, best place to SHOP and the best place to INVEST. 

Our cause is to make it possible for our remarkable customers and their families to live with dignity and pride.

Our passion for our employees, brand and customers is the reason why we do what we do and with drive.

The PEP brand is the biggest single brand retailer in Africa and the best place to shop for all your family’s basic needs; striving to offer every day best prices on clothing, footwear, homeware and cellular.

The PEP Africa division was established in 2011 and consists of the Central Office in Cape Town and 5 African countries in which the PEP Stores trade.

PEP Africa’s more than 3 000 employees in Africa work together in an unique company culture of Sikhula KunYe (growing together) in making its remarkable customers the focus and reason why we as a retailer do business.

Section iconCompany Overview

Headquarters
Belhar, 7493 South Africa
NAICS Code
44-45 - Retail Trade
Founded
2011
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    PEP Africa's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    PEP Africa's revenue is estimated to be in the range of $25M$50M

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