Insights

Strong Market Presence With over 850 stores across five countries and a revenue range of up to 500 million dollars, Ackermans demonstrates significant retail footprint and consumer reach, providing ample opportunities for targeted sales initiatives across diverse regions.

Value-Driven Positioning Ackermans' focus on offering affordable fashion and homeware attracts cost-conscious shoppers, creating opportunities for brands offering budget-friendly products or promotional collaborations to enhance sales.

Employee Engagement The company’s emphasis on employee motivation and a strong corporate culture centered around ‘shining’ staff members suggests avenues for B2B training, HR solutions, or employee engagement tools tailored for retail staff empowerment.

Digital Adoption Utilizing modern tech stacks such as TikTok Pixel and Hotjar indicates Ackermans’ interest in digital marketing and customer insights, opening opportunities for analytics, targeted advertising, and e-commerce solutions.

Growth Potential Operating in a competitive landscape with similar brands like Truworths and PEP, Ackermans’ ongoing expansion and strong market positioning suggest potential for sales of retail technology, supply chain enhancements, and customer loyalty platforms to support their growth.

Ackermans Tech Stack

Ackermans uses 8 technology products and services including Crazy Egg, TikTok Pixel, Hotjar, and more. Explore Ackermans's tech stack below.

  • Crazy Egg
    Analytics
  • TikTok Pixel
    Analytics
  • Hotjar
    Analytics
  • GDPR
    Certificates
  • RSS
    Content Management System
  • Webpack
    Development
  • Sendinblue
    Marketing Automation
  • Microsoft Word
    Office Suites

Media & News

Ackermans's Email Address Formats

Ackermans uses at least 1 format(s):
Ackermans Email FormatsExamplePercentage
FLast@ackermans.co.zaJDoe@ackermans.co.za
60%
First.Last@ackermans.co.zaJohn.Doe@ackermans.co.za
37%
FMiddleLast@ackermans.co.zaJMichaelDoe@ackermans.co.za
3%

Frequently Asked Questions

Where is Ackermans's headquarters located?

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Ackermans's main headquarters is located at Kuils River, Western Cape 7580 ZA. The company has employees across 5 continents, including AfricaEuropeNorth America.

What is Ackermans's stock symbol?

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Ackermans is a publicly traded company; the company's stock symbol is AVHNY.

What is Ackermans's official website and social media links?

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Ackermans's official website is ackermans.co.za and has social profiles on LinkedIn.

What is Ackermans's NAICS code?

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Ackermans's NAICS code is 44-45 - Retail Trade.

How many employees does Ackermans have currently?

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As of October 2025, Ackermans has approximately 10K employees across 5 continents, including AfricaEuropeNorth America. Key team members include Chief Marketing Officer | Exco Member: B. P. C.Chief Executive: Commercial: W. K.Chief Executive: Finance: M. M. C. S.. Explore Ackermans's employee directory with LeadIQ.

What industry does Ackermans belong to?

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Ackermans operates in the Retail industry.

What technology does Ackermans use?

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Ackermans's tech stack includes Crazy EggTikTok PixelHotjarGDPRRSSWebpackSendinblueMicrosoft Word.

What is Ackermans's email format?

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Ackermans's email format typically follows the pattern of FLast@ackermans.co.za. Find more Ackermans email formats with LeadIQ.

When was Ackermans founded?

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Ackermans was founded in 1916.
Ackermans

Ackermans

RetailWestern Cape, South Africa10001+ Employees

The Ackermans story goes back as far as 1916, when Gus Ackerman opened the first store in Wynberg in Cape Town. His vision for the store was to create a place where customers could find great products at fantastic prices, which is exactly what Ackermans became. Ackermans was, subsequently, bought by the Pepkor Group in 1986. 

Today, there are more than 850 Ackermans stores in 5 countries, making us a leading value fashion retailer for the whole family – continuously setting the standard for value and affordability. With a wide selection of fashion for ladies, kids, babies and men, as well as homeware, cellular and key financial products, we’ll keep bringing value to your life every day.

Our purpose at Ackermans is: Bringing Value to Life, and it lies at the heart of everything we do, whether it’s to the lives of our customers and employees, or to the wider community and value retailing as a whole. 

The secret to our success is simple – people. Hiring people who love what they do, and giving them every opportunity to shine. In fact, at Ackermans we’re so committed to this philosophy that we’ve named our staff members Phadimas – which means  ‘shine’ in Northern Sotho. Every day, each of our employees is encouraged to shine, reach for the stars and take each other, and the Ackermans brand, to new heights of achievement and success.

We firmly believe that the future of our company rests in the hands of the people we employ. As such, every new Ackermans Phadima is put through a rigorous selection process and chosen with the greatest of care. This process ensures that each new Phadima is a perfect fit for our company culture, and will thrive in our environment of encouragement, motivation and inspiration.

If you feel that this is an environment that you could succeed in, we’d love for you to join us. View our current vacancies, and we could soon be welcoming you on-board as our newest Ackermans Phadima!

Section iconCompany Overview

Headquarters
Kuils River, Western Cape 7580 ZA
Stock Symbol
AVHNY
NAICS Code
44-45 - Retail Trade
Founded
1916
Employees
10001+

Section iconMedia & News

Section iconFunding & Financials

  • $250M$500M

    Ackermans's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Ackermans's revenue is estimated to be in the range of $250M$500M

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