Triad Event Growth Target NC Triad markets (Greensboro, High Point, Winston-Salem) with corporate event catering proposals, highlighting full-service capabilities and flexible budgeting to secure larger, recurring partnerships for meetings, conferences, and open houses.

Full-Service Differentiator Leverage Pepper Moon’s end-to-end event services including menu design, linens, decor, and staffing to upsell integrated packages for corporate clients seeking seamless planning and on-site execution.

Experience and Scale Position as a reliable regional partner with a versatile team (sales executives and culinary staff) to win mid-market clients looking for professional support for weddings, corporate events, and sizable receptions.

Tech-Driven Outreach Utilize existing tech stack (HubSpot, email, maps, SEO) to target event planners, corporate procurement, and venues in the Triad, enabling personalized campaigns and lead nurturing.

Financial Opportunity With revenue in the mid-range of regional caterers, pursue higher-margin catering add-ons, long-term contracts, and retainer-style service agreements to stabilize revenue and grow account value.