MLS Growth Opportunity Recent client Baldwin Realtors adopting Perchwell as their MLS technology platform signals strong demand among MLSs and brokerages for modernization. This creates a scalable sales path to additional MLSs and mid-sized brokerages seeking a modern data and workflow solution with robust integration capabilities.

Investor Backing Backed by Lux Capital, Founders Fund, and MLS investments, Perchwell has credible growth momentum and validation. This provides a compelling narrative for enterprise negotiations with large brokerages and MLS networks, emphasizing a proven capital runway and potential for rapid expansion.

Leadership Hiring New VP level appointments for Product and Engineering indicate an explicit roadmap for MLS modernization and feature-rich data workflows. Opportunity to engage with product leadership on pilots, co development, and customization requests to accelerate adoption.

Mid-Market Focus With a revenue range of 10 to 25 million and a mid-sized employee base, Perchwell appears well positioned to target mid-sized brokerages and regional MLSs seeking scalable modernization. Propose tiered licensing, onboarding support, and data migration packages tailored to mid-market needs.

Strategic Positioning Perchwell aims to be the nation’s most powerful platform for agents, brokerages, and MLSs. Leverage this positioning to differentiate in pitches against traditional portals, highlighting integrated data engines, improved deal closure, and strong MLS partnerships as core selling points.