Growth Potential Performa Sports has secured $288K in funding, indicating investor confidence and potential for expansion, especially in sports performance analysis and coaching tools targeting both amateur and professional segments.

Technology Integration The company's use of modern tech stacks such as React, Handlebar, and cloud services demonstrates a strong technical foundation that can be leveraged to develop scalable and innovative sports analytics solutions for broader markets.

Educational Partnerships Collaborating with Ulster University on accredited training courses positions Performa Sports as a leader in athlete education and coaching development, presenting opportunities for selling educational content, licensing, or certification programs.

Competitive Differentiation With a focus on simplicity and efficiency in performance analysis, Performa Sports addresses a niche for coaches seeking user-friendly and effective tools, which can be expanded through targeted outreach to similar coaching audiences worldwide.

Market Expansion The company's core product offering—live stats and video analysis via an app and cloud platform—can be extended to other sports disciplines and higher competitive levels, offering multiple opportunities to diversify revenue streams and build strategic partnerships.