Performance Marketing Association Employee Directory

Technology, Information and InternetDelaware, United States2-10 Employees

The Performance Marketing Association (PMA) is a non-profit trade association based in Middletown, Delaware, established in 2008. It represents the performance marketing industry on a global scale and operates as a 501(c)6 organization aimed at championing and protecting accountable performance-based marketing.

The PMA serves its members by promoting industry growth, developing standards and best practices, and providing a unified voice to address issues affecting advertisers and performance marketers. Its activities include facilitating knowledge sharing, coordinating advocacy efforts, and informing stakeholders through research and resources, with recent collaborations and studies expanding the understanding of spend, trends, and return on ad spend in the space.

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