Global Market Presence Pernod Ricard operates in more than 160 countries, offering a portfolio of 240 premium brands. This extensive global footprint provides abundant sales opportunities for expansion and growth in diverse markets.

Comprehensive Product Range With a comprehensive portfolio covering all major categories of wine and spirits, Pernod Ricard has a unique competitive advantage. Sales teams can leverage this diverse product range to cater to a wide range of customer preferences and capture various market segments.

Sustainability Focus As a responsible company, Pernod Ricard emphasizes sustainability and responsibility at every stage of production. Sales representatives can leverage this commitment to sustainability as a key selling point, appealing to environmentally conscious consumers and businesses.

Human Connection Strategy Pernod Ricard's focus on creating 'convivialité' through genuine, friendly, and responsible social interactions presents a unique sales proposition. Sales professionals can emphasize the brand's commitment to fostering connections and shared experiences, resonating with consumers seeking authentic and meaningful relationships with brands.

Tech-Enabled Operations By utilizing a robust tech stack including Google Analytics, SAP, and Cisco, Pernod Ricard enhances operational efficiency and data-driven decision-making. Sales teams can leverage these technological capabilities to gain insights, optimize sales strategies, and deliver personalized experiences to customers, gaining a competitive edge in the market.