Insights

Broad Donor Base With over 10.4 million supporters globally, PETA presents a significant opportunity for sponsorships, cause marketing campaigns, and donation platform integrations targeting a large, engaged audience passionate about animal rights.

Funding & Partnerships PETA's substantial revenue range of 500 million to one billion dollars, along with strategic collaborations like those with Humane Society and Mypawco, indicates potential for partnership opportunities in fundraising platforms, event sponsorships, and joint advocacy initiatives.

Advocacy & Outreach The company's active engagement in public events and legal actions suggests opportunities to collaborate on educational campaigns, digital content development, and advocacy tools that amplify their outreach and supporter engagement efforts.

Technology Utilization PETA employs diverse digital tools including advertising platforms, mapping, and interactive media, indicating that they might benefit from advanced analytics, social media marketing solutions, and innovative campaign technologies to enhance supporter engagement.

Volunteer & Event Engagement Participation in events like Chicago River Day and Groundhog Day shows an active volunteer network; this provides avenues for developing volunteer management solutions, event sponsorships, and experiential marketing opportunities to further boost supporter involvement.

PETA Tech Stack

PETA uses 8 technology products and services including Nextdoor Ads, Bing Ads, Google Hosted Libraries, and more. Explore PETA's tech stack below.

  • Nextdoor Ads
    Advertising
  • Bing Ads
    Advertising Networks
  • Google Hosted Libraries
    Content Delivery Network
  • Microsoft SharePoint
    Content Management System
  • Apple iCloud Mail
    Email
  • Microsoft OneNote
    File Sharing
  • Mautic
    Marketing Automation
  • Pinterest
    Visual And User Generated Content Marketing

Media & News

PETA's Email Address Formats

PETA uses at least 2 format(s):
PETA Email FormatsExamplePercentage
FirstL@peta.orgJohnD@peta.org
89%
FLast@peta.orgJDoe@peta.org
6%
FirstLa@peta.orgJohnDo@peta.org
3%
FirstLast@peta.orgJohnDoe@peta.org
2%
FirstL@petaf.orgJohnD@petaf.org
83%
Last@petaf.orgDoe@petaf.org
7%
FLast@petaf.orgJDoe@petaf.org
7%
LastF@petaf.orgDoeJ@petaf.org
3%

Frequently Asked Questions

Where is PETA's headquarters located?

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PETA's main headquarters is located at Norfolk, Virginia 23510 United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is PETA's phone number?

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You can contact PETA's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is PETA's stock symbol?

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PETA is a publicly traded company; the company's stock symbol is PEG.L.

What is PETA's official website and social media links?

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PETA's official website is peta.org and has social profiles on LinkedIn.

What is PETA's SIC code NAICS code?

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PETA's SIC code is 0752 - Animal Specialty Services, Except Veterinary NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does PETA have currently?

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As of May 2026, PETA has approximately 725 employees across 6 continents, including North AmericaAsiaEurope. Key team members include CEO: J. M.Chief Executive Officer: S. M.Chief Executive Officer: T. K.. Explore PETA's employee directory with LeadIQ.

What industry does PETA belong to?

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PETA operates in the Non-profit Organizations industry.

What technology does PETA use?

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PETA's tech stack includes Nextdoor AdsBing AdsGoogle Hosted LibrariesMicrosoft SharePointApple iCloud MailMicrosoft OneNoteMauticPinterest.

What is PETA's email format?

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PETA's email format typically follows the pattern of FirstL@peta.org. Find more PETA email formats with LeadIQ.

When was PETA founded?

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PETA was founded in 1980.

PETA

Non-profit OrganizationsVirginia, United States501-1000 Employees

People for the Ethical Treatment of Animals (PETA) entities have more than 10.4 million members and supporters globally, and PETA U.S. is the largest animal rights organization in the world.

PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: in laboratories, in the food industry, in the clothing trade, and in the entertainment industry. We also work on a variety of other issues, including the cruel killing of rodents, birds, and other animals who are often considered “pests” as well as cruelty to domesticated animals.

PETA works through public education, cruelty investigations, research, animal rescue, legislation, special events, celebrity involvement, and protest campaigns.

PETA Foundation was founded in 1993 as an organization that helps PETA run, and includes departments like IT, Development, and Interactive Media. PETA and the PETA Foundation are two separate organizations but work very closely together.

Looking for a career in animal rights? See our open positions here: http://www.peta.org/jobs.

Section iconCompany Overview

Headquarters
Norfolk, Virginia 23510 United States
Phone number
Website
peta.org
SIC Code
0752 - Animal Specialty Services, Except Veterinary
Stock Symbol
PEG.L
NAICS Code
813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations
Founded
1980
Employees
501-1000

Section iconFunding & Financials

  • $500M$1B

    PETA's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    PETA's revenue is estimated to be in the range of $500M$1B

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