Market Leadership Peterson Farms Seed is a leading supplier of corn and soybean seeds in Minnesota and the Dakotas, with a comprehensive research program and extensive regional testing, positioning them as a key player for growers seeking locally optimized seed varieties.
Innovative Initiatives Recent launches like the Voice of the Farmer Garden demonstrate the company's focus on consumer education and engagement, opening opportunities to collaborate with educational institutions, agribusiness partners, and consumer-focused brands.
Research Capacity With the largest testing program in their trade area, including nearly 36,000 yield plots, Peterson Farms Seed offers access to high-quality, data-driven seed options, making them appealing for partnerships with farmers aiming for increased productivity.
Leadership and Recognition The appointment of a new Director of Product and award recognition for leadership reflect a strategic focus on product development and innovation, which can be leveraged to promote new seed technology offerings or joint R&D opportunities.
Community Engagement Participation in local events like the Alerus Center partnership and charitable investments indicate strong community ties, providing avenues for sales teams to develop local relationships and target regional growers through community-based marketing.