Insights

Expansion & Partnership Pfaff Automotive Partners is part of a larger dealership network through a partnership with Lithia and Driveway, signaling access to broader resources, enhanced e commerce capabilities, and potential cross sell opportunities across brands and markets.

Digital & E commerce The company emphasizes modern customer options with deep e commerce capabilities, suggesting opportunities to position high ticket vehicle acquisitions, online financing, and digital service packages to drive online conversions and curbside orders.

Brand & Inventory Diversity A diverse set of brands and a focus on making buying and servicing a car or motorcycle easy indicates upsell potential for complementary models, accessories, and bundled maintenance plans tailored to varied customer preferences.

Financial Scale With reported revenue in the mid tens of millions range, Pfaff presents a mid-market footprint with growth potential through expanded service offerings, used vehicle integration, and targeted regional marketing campaigns to increase average transaction value.

Customer Relationship Long-term relationship focus with teammates, clients, and communities suggests sales opportunities around loyalty programs, referral incentives, and subscription or maintenance plans designed to boost repeat business and lifetime value.

Similar companies to Pfaff Automotive Partners

Pfaff Automotive Partners Tech Stack

Pfaff Automotive Partners uses 8 technology products and services including Microsoft Advertising, Amplitude, Crazy Egg, and more. Explore Pfaff Automotive Partners's tech stack below.

Pfaff Automotive Partners's Email Address Formats

Pfaff Automotive Partners uses at least 1 format(s):
Pfaff Automotive Partners Email FormatsExamplePercentage
FLast@pfaffauto.comJDoe@pfaffauto.com
86%
First.Last@pfaffauto.comJohn.Doe@pfaffauto.com
6%
FirstLast@pfaffauto.comJohnDoe@pfaffauto.com
5%
Last.First@pfaffauto.comDoe.John@pfaffauto.com
3%

Frequently Asked Questions

What is Pfaff Automotive Partners's official website and social media links?

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Pfaff Automotive Partners's official website is pfaffauto.com and has social profiles on LinkedIn.

How much revenue does Pfaff Automotive Partners generate?

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As of July 2026, Pfaff Automotive Partners's annual revenue is estimated to be $25M - $50M.

What is Pfaff Automotive Partners's SIC code NAICS code?

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Pfaff Automotive Partners's SIC code is 5511 - Motor Vehicle Dealers (New and Used) NAICS code is 4411 - Automobile Dealers.

How many employees does Pfaff Automotive Partners have currently?

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As of July 2026, Pfaff Automotive Partners has approximately 185 employees across 2 continents, including North AmericaEurope. Key team members include Vice President Operations: D. R.President: C. P.Executive Assistant To Chief Executive Officer: L. W.. Explore Pfaff Automotive Partners's employee directory with LeadIQ.

What industry does Pfaff Automotive Partners belong to?

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Pfaff Automotive Partners operates in the Retail Motor Vehicles industry.

What technology does Pfaff Automotive Partners use?

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Pfaff Automotive Partners's tech stack includes Microsoft AdvertisingAmplitudeCrazy EggHotjarMicrosoft ClarityMicrosoft SQL ServerWooCommerceAlgolia.

What is Pfaff Automotive Partners's email format?

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Pfaff Automotive Partners's email format typically follows the pattern of FLast@pfaffauto.com. Find more Pfaff Automotive Partners email formats with LeadIQ.

When was Pfaff Automotive Partners founded?

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Pfaff Automotive Partners was founded in 1964.
Pfaff Automotive Partners logo

Pfaff Automotive Partners

Retail Motor VehiclesOntario, Canada51-200 Employees

Pfaff Automotive Partners operates in the retail motor vehicles industry, offering a multi-brand selection and substantial online sales capabilities to support the making, buying, and servicing of cars and motorcycles. The company aims to meet modern buyers who want flexible options to fit their preferences and lifestyles, while fostering enduring relationships with clients, teammates, and communities. It is based in Concord, Ontario, Canada, and positions itself as a mid-sized automotive retailer with a focus on vehicles rather than purely transactional sales. 
 
 The business was founded in 1964 by Hans J. Pfaff to pursue a high standard of customer service. It now operates in partnership with Lithia and Driveway, North America’s second-largest publicly-traded dealership group. This structure supports its approach to provide a diverse brand mix and online capabilities that simplify the ownership and servicing experience.

Section iconCompany Overview

SIC Code
5511 - Motor Vehicle Dealers (New and Used)
NAICS Code
4411 - Automobile Dealers
Founded
1964
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Pfaff Automotive Partners's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Pfaff Automotive Partners's revenue is estimated to be in the range of $25M - $50M

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