Plan of Attack
Computer GamesEngland, United Kingdom11-50 Employees
Plan of Attack is a public relations agency serving the computer games sector, based in London, UK. It designs custom campaigns aligned with each client’s objectives, budget, and the specific type of game, and it supports campaigns that may need to adapt quickly or for clients who lack PR experience. The firm emphasizes flexibility and around-the-clock guidance, and it typically maintains long-term relationships with its clients through a high level of service. It maintains a diverse, international team spanning Europe and the US, and all team members are gamers. This setup helps the agency cultivate relationships with media, influencers, developers, and publishers across time zones and at events. The company also emphasizes gender equality and ethnic diversity within its workforce.
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