Acquisition by CCL Industries Plum Paper was recently acquired by CCL Industries, a Toronto label manufacturer. This acquisition presents a sales opportunity to leverage CCL Industries' corporate presence and resources for potential business development and expansion.

Handmade in San Diego Plum Paper's products are handmade in their San Diego office, emphasizing a unique selling point of personalized, high-quality stationery items. This artisanal approach can be highlighted in sales pitches to attract customers seeking authentic, locally-made products.

Popular Planners and Notebooks Plum Paper's planners and notebooks are the most popular products, indicating a strong market demand for organizational tools. Sales representatives can capitalize on this trend by promoting these sought-after items to target audiences looking for effective planning solutions.

Direct-to-Consumer Ecommerce Business As a direct-to-consumer ecommerce business, Plum Paper has a direct channel to reach customers without intermediaries. Sales development representatives can focus on optimizing online sales strategies to engage with customers effectively and drive sales growth in the ecommerce segment.

Tech-Savvy Marketing Tools Plum Paper utilizes a variety of tech tools like Facebook Pixel, Klaviyo, and Freshchat for marketing purposes. Sales teams can leverage these tools to enhance customer engagement, personalize marketing campaigns, and drive conversions, ultimately boosting sales performance.