Insights

Platform Upsell Expansion Plusgrade already powers ancillary revenue across airlines, hospitality, cruise, rail, and financial services, creating a strong cross-sell opportunity to deepen wallets within existing customers by offering additional upsell capabilities across more travel segments and properties.

Loyalty Monetization The Subscribe to Miles initiative with Flying Blue demonstrates a path to monetize loyalty data; target more loyalty programs and airlines to introduce miles-based upgrades and personalized offers that integrate with their systems.

Dynamic Upsell Growth A dynamic bidding system for premium upgrades with Eurostar can be extended to other premium travel experiences such as lounges or upgraded seating, unlocking incremental revenue while enhancing passenger satisfaction.

Global Partnerships Recent and ongoing collaborations with Odynn, airBaltic, Atlantis Dubai, and the Oaky acquisition show readiness for global-scale deployments; pursue tier-one carriers, cruise lines, hotel groups, and rail operators seeking scalable ancillary revenue platforms.

Data Driven Revenue With a robust tech stack and proven revenue generation, Plusgrade can position itself as a data-driven partner offering analytics, optimization, and real-time offers to maximize upsell conversions and revenue per passenger.

Plusgrade Tech Stack

Plusgrade uses 8 technology products and services including GitHub, DBT, GitLab CI, and more. Explore Plusgrade's tech stack below.

  • GitHub
    Communication And Collaboration
  • DBT
    Continuous Integration
  • GitLab CI
    Continuous Integration
  • Amazon Bedrock
    Data Integration
  • Gmail
    Email
  • Midjourney
    Generative Ai
  • Trello
    Project Management
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

Plusgrade's Email Address Formats

Plusgrade uses at least 1 format(s):
Plusgrade Email FormatsExamplePercentage
First.Last@plusgrade.comJohn.Doe@plusgrade.com
94%
First@plusgrade.comJohn@plusgrade.com
4%
First.Middle@plusgrade.comJohn.Michael@plusgrade.com
2%

Frequently Asked Questions

Where is Plusgrade's headquarters located?

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Plusgrade's main headquarters is located at 2200 Rue Stanley Suite 700 Montreal, Quebec h3a 1r6 Canada. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Plusgrade's phone number?

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You can contact Plusgrade's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Plusgrade's official website and social media links?

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Plusgrade's official website is plusgrade.com and has social profiles on LinkedInCrunchbase.

What is Plusgrade's NAICS code?

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Plusgrade's NAICS code is 5112 - Software Publishers.

How many employees does Plusgrade have currently?

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As of June 2026, Plusgrade has approximately 865 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Customer Officer: C. E.Chief People Officer: S. B.Chief Technology Officer: M. S.. Explore Plusgrade's employee directory with LeadIQ.

What industry does Plusgrade belong to?

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Plusgrade operates in the Software Development industry.

What technology does Plusgrade use?

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Plusgrade's tech stack includes GitHubDBTGitLab CIAmazon BedrockGmailMidjourneyTrelloX-Content-Type-Options.

What is Plusgrade's email format?

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Plusgrade's email format typically follows the pattern of First.Last@plusgrade.com. Find more Plusgrade email formats with LeadIQ.

When was Plusgrade founded?

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Plusgrade was founded in 2009.

Plusgrade

Software DevelopmentQuebec, Canada501-1000 Employees

Plusgrade provides software-based solutions that enable travel-focused businesses to offer, manage, and personalize add-on services throughout the customer journey. Its platform supports airlines, hotels, cruise lines, passenger rail operators, and financial services firms. By facilitating targeted upsells and streamlined offers, the company aims to enrich traveler experiences and expand service portfolios. Founded in 2009, Plusgrade is headquartered in Montreal, Quebec, and operates with a global footprint. In 2024, the company partnered with airBaltic to advance premium travel experiences.

Section iconCompany Overview

Headquarters
2200 Rue Stanley Suite 700 Montreal, Quebec h3a 1r6 Canada
Phone number
NAICS Code
5112 - Software Publishers
Founded
2009
Employees
501-1000

Section iconFunding & Financials

  • $100M$250M

    Plusgrade's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Plusgrade's revenue is estimated to be in the range of $100M$250M

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